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comprehensive website review & analysis

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Report for hobber.in

iwebchk

  • screenshot of hobber.in
  • Score:

    57.9%

    3.32
    Progress:
    100%
    Generated on Monday, June 20th 2016 5:57 am
    06/20/2016

Top Priorities

list
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Traffic Rank

visitors
1,400,530 most visited website in the World
72,261 most visited website in IN India
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
IN India100.0%hobber.in-
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (http://www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
We have located images with missing ALT attribute.
Number of images: 126
Missing alt tag: 21

List of images with missing ALT attributes:

  • http://www.hobber.in/media/slider/image/9/9/999.jpg
  • http://www.hobber.in/media/slider/image/2/_/2_2.jpg
  • http://www.hobber.in/media/slider/image/s/t/stem_logo_twitter_banner_.jpg
  • http://www.hobber.in/media/slider/image/s/m/smartivity.jpg
  • http://www.hobber.in/media/slider/image/0/3/03_-_banner_-_todzzle.jpg
  • http://www.hobber.in/media/slider/image/cache/70x44-center/9/9/999.jpg
  • http://www.hobber.in/media/slider/image/cache/70x44-center/2/_/2_2.jpg
  • http://www.hobber.in/media/slider/image/cache/70x44-center/s/t/stem_logo_twi...jpg
  • http://www.hobber.in/media/slider/image/cache/70x44-center/s/m/smartivity.jpg
  • http://www.hobber.in/media/slider/image/cache/70x44-center/0/3/03_-_banner_-...jpg
  • http://www.hobber.in/media/catalog/category/8_1.jpg
  • http://www.hobber.in/media/catalog/category/308A9747as.jpg
  • http://www.hobber.in/media/catalog/category/TKWTW-M-1-2x.jpg
  • http://www.hobber.in/media/catalog/category/rsz_fred_21_sur_175-a.jpg
  • http://www.hobber.in/media/catalog/category/k2-_b0468f28-283d-4ab8-91a2-748a...jpg
  • http://www.hobber.in/media/catalog/category/201903.jpg
  • http://www.hobber.in/media/catalog/category/_Hero_Shadow.png
  • http://www.hobber.in/skin/frontend/accessshop/default/images/blog1.jpg
  • http://www.hobber.in/skin/frontend/accessshop/default/images/blog2.jpg
  • http://www.hobber.in/skin/frontend/accessshop/default/images/blog3.jpg
  • //googleads.g.doubleclick.net/pagead/viewthroughconversion/882040624/?value=...t=0
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"Hobber | Shop Toys & Games for Kids Online in India at Best Price | Hobber.in"

Length: 77 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"Hobber Toys: Buy Toys and Games for Baby, Kids & Adults online at low prices in India at Hobber. Shop Toys and Games from popular brands at hobber.in ."

Length: 151 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (en.wikipedia.org/wiki/Meta_element#The_description_attribute)

Keywords Metatag

SEO-content
We have found 7 keywords:
  • best toy shop online india
  • toys for kids online in india
  • buy toys online india
  • buy toys online in bangalore
  • hobber india
  • hobber toys
  • hobber
Length: 151 characters
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.(googlewebmastercentral.blogspot.se/2009/09/google-does-not-use-keywords-meta-tag.html)

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 21.22%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
puzzle2.40%36--1818-
price2.07%311----
app1.34%20--1010-
colouring1.34%20--1010-
6001.34%20-----
toys1.27%19132--
enabled1.27%19--99-
reality1.27%19--99-
based1.27%19--99-
sheets1.20%18--99-
reality based1.27%19--9--
app enabled1.20%18--9--
augmented reality1.20%18--9--
colouring sheets1.20%18--9--
based colouring1.20%18--9--
enabled augmented reality1.20%18--9--
based colouring sheets1.20%18--9--
reality based colouring1.20%18--9--
app enabled augmented1.20%18--9--
augmented reality based1.20%18--9--
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content. (more information)

Frames

accessibilitySEO-content
No frames detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 0 <H1>
  • 27 <H2>
    • FEATURED CATEGORIES
    • RC Zone
    • Cuddle Zone
    • Educational Toys
    • Ride Ons
    • Cars
    • Super Heroes
    • Big Boy’s Toys
    • FEATURED PRODUCTS
    • GET INSPIRED
    • BEST SELLERS
    • Shop By Brands
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
    • EMPTY
  • 87 <H3>
    • RC Combo OF Helicopter & Truck by The Flyer's Bay
    • R/C Ferrari F14T Remote Control Car by Maisto
    • Scooter- MY FREE SEAT 5 IN 1(Green) by Globber
    • SUPER MAN BODY KNOCKER
    • Fruits and Vegies/Hourses and hippoes Puzzle Todzzle
    • Interactive World Map Puzzle
    • Flowers & Bugs Puzzle Todzzle
    • RC Helicopter- AIR HOGS SHARP SHOOTER LONG SHOT
    • Sea Surfer Wooden Raft
    • Candy the Dog in boots
    • Buddy the Pirate Cat
    • Cookie the Aviator Dog WITH 30cm box
    • Design your own unique car
    • Scooter that grows with your child
    • Join the league of super parents
    • Heli Combat- Blue
    • Mysteries of Amazon Puzzle Madzzle
    • PowerUp 3.0 Smart Phone Controlled Paper Plane
    • Sea Surfer Wooden Raft
    • Graceful Grazers Puzzle Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • 14 in 1 Solar Education Kit
    • Mighty Dinosaurs Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • RC Nano Falcon White
    • RC Helicopter- AIR HOGS SHARP SHOOTER LONG SHOT
    • Gentle Giants Puzzle Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • CAPTAIN AMERICA BODY KNOCKER
    • Modarri DIY STREET CAR X1
    • Worldopedia Megastructures Puzzle Maddzle
    • Majestic Beasts Puzzle Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • Worldopedia Puzzle Madzzle
    • Worldopedia Animal Kingdom Puzzle Maddzle
    • Modarri DIY STREET CAR S1
    • Spell Buzz- Learn How to Spell Words
    • Candy the Dog in boots
    • Heli Armor- Blue
    • Zoomer Dino Boomer
    • BATMAN BODY KNOCKER
    • Hexbug Ant
    • Buddy the Cat
    • Buddy the Pirate Cat
    • OWI 4 Mode EM4 Motorized Robot Kit
    • Bermuda Triangle Puzzle Maddzle
    • Meccano MeccaNoid G15-Personal Robot
    • Solar Sytem Puzzle Madzzle
    • The Great Pyramid Puzzle- Maddzle
    • R/C Cyklone 360 Remote Control Futuristic Motorcycle by Maisto
    • Captain America (THE AVENGERS)
    • Baby's First Blocks
    • SUPER MAN BODY KNOCKER
    • First World Map Puzzle for Kids- Learn Continents
    • NANO DRONE 2.0 by The Flyers Bay
    • Modarri DIY STREET CAR T1
    • ROCKY SWEAT SUIT
    • SIMSPONS
    • Heli Armor- Yellow
    • RC Bulldozer
    • Cars & Planes Puzzle Todzzle- Fridge Magnets
    • BBURAGO LAFERRARI SIGNATURE EDITION 1:18 DIE CAST
    • RC Construction Vehicle- Concrete Mixer
    • RC Ferrari Series FXX 1:50
    • Mighty Dinosaurs Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • Heli Combat- Red
    • RC Combo OF Helicopter & Truck by The Flyer's Bay
    • Ollie
    • R/C Ferrari F14T Remote Control Car by Maisto
    • HOTEN-X MINI DRONE QUADCOPTER 2.0 WITH CAMERA
    • Jurassic Wonders Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • Sphero 2.0 - App Controlled Smart Robotic Ball
    • HEXBUG NANO GLOWS IN THE DARK (RANDOM COLOR)
    • Jurassic Adventure Colouring Sheets-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • Hexbug Scarab XL
    • Fruits and Vegies/Hourses and hippoes Puzzle Todzzle
    • Interactive World Map Puzzle
    • Cookie the Aviator Dog WITH 30cm box
    • AIR HOGS HOVER ASSAULT EJECT ASST
    • MAN OF STEEL
    • Scooter -MY FREE SEAT 5 IN 1(red) by Globber
    • Let's Learn 1,2,3…-Smartivity EDGE " - App Enabled Augmented Reality Based Colouring Sheets
    • Hulk Body Knocker
    • P-40 NEW-RAY CURTISS WARHAWK AEROPLANE MODEL
    • HEXBUG SPIDER XL
    • Buddy the Cat in a jacket
    • Dino Bites Puzzle Pack-Smartivity EDGE - App Enabled Augmented Reality Based Colouring Sheets
    • BATMAN ARKHAM ORIGINS
    • The Dark Knight Triology 1:12 RC Tumbler (Driver Pack)
    • Hop Around The World Puzzle by Cocomoco Kids
    • Scooter- MY FREE SEAT 5 IN 1(Green) by Globber
  • 4 <H4>
    • Where to find Us:
    • Secure Payments
    • Newsletter
    • Stay Connected
  • 0 <H5>
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (en.wikipedia.org/wiki/Character_encodings_in_HTML).

Language

usability
Declared Language: en (English)
Language Attribute: en (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website. www.mcanerin.com/en/articles/meta-language.asp

W3C Markup Validation

validity
Status: FAILED [32 errors, 4 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
Yes, we have detected following web analytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
A robots.txt file restricts access to your site by search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

Mobile Rendering

mobile
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability
favicon
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (en.wikipedia.org/wiki/Favicon)

Custom 404 Error Page

usability
No custom 404 error page detected.

Warning: Soft 404 error detected redirecting to http://www.hobber.in/.

A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

W3C CSS Validation

validity
Data could not be obtained.
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Page Rank

SEO-Authority
PR: 0 out of 10 (Very Poor)
PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more. (en.wikipedia.org/wiki/PageRank)

Indexed Pages

SEO-Authority
Estimated number of pages indexed by Bing™: about 10
The higher number of indexed pages the more content search engines can index, which increases overall value of the website. (en.wikipedia.org/wiki/Search_engine_indexing)

Domain Age

SEO-Authority
Your domain was registerd for the first time: 2 months, 19 days, 5 hours ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (http://www.coconutheadphones.com/does-domain-agematter)

Domain Expiration

SEO-Authority
Your domain expires in: 9 months, 11 days, 18 hours.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (http://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years)

IP Canonicalization

SEO
No, your site's IP 208.91.199.22 does not redirect to hobber.in.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

URL Canonicalization

SEO
No, the www.hobber.in and hobber.in do not resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 13% (Low)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
1841215.41s247.64 KB6.15 MB949.9 KB427.79 KB0 B199.29 KB7.93 MB

RecommendationImpact
Avoid landing page redirects
None
Enable compression
High
Leverage browser caching
Low
Reduce server response time
High
Minify CSS
Low
Minify HTML
Medium
Minify JavaScript
High
Eliminate render-blocking JavaScript and CSS in above-the-fold content
High
Optimize images
High
Prioritize visible content
None

Subscribe for more details
PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Server Information

security
Server IP:
208.91.199.22
Server Location:
US -, -

Name Server 1:
ns2.md-26.webhostbox.net (208.91.199.22)
Name Server 2:
ns1.md-26.webhostbox.net (208.91.199.22)
Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (http://www.youtube.com/watch?v=hXt23AXlJJU)

HTTPS (SSL)

security
Issued To:
Common Name (CN):
*.webhostbox.net
Issuer:
Common Name (CN):
COMODO RSA Domain Validation Secure Server CA
Oranization (O):
COMODO CA Limited
Period of Validity
Begins On:
03/13/2016
Expires On:
06/05/2018
Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (http://googleonlinesecurity.blogspot.in/2014/08/https-as-ranking-signal_6.html).

Safe Browsing

security
Yes
Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. (http://www.google.com/safebrowsing/diagnostic?site=hobber.in)

Spam Blacklist

security
Good, your IP is not blacklisted.
Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

Email Address Obfuscation

security
There is 1 email in plain text on the webpage:
  • [email protected]
It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails.

Directory Browsing

security
Great, your server has directory browsing disabled.
Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

Whois Privacy

security
Registrant:
Handle:
CR236267469
Name:
Shweta Panchal
Address:
P302 aarohi crest south bopal, ahmedabad, Gujarat, 380058, IN
Phone:
+91.9099770442
Email:
[email protected]
Administrative Contact:
Handle:
CR236267473
Name:
Shweta Panchal
Address:
P302 aarohi crest south bopal, ahmedabad, Gujarat, 380058, IN
Phone:
+91.9099770442
Email:
[email protected]
Technical Contact:
Handle:
CR236267471
Name:
Shweta Panchal
Address:
P302 aarohi crest south bopal, ahmedabad, Gujarat, 380058, IN
Phone:
+91.9099770442
Email:
[email protected]
Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

Server Signature

security
Data could not be obtained.
Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).

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