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comprehensive website review & analysis

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Report for maa.co.in

iwebchk

  • screenshot of maa.co.in
  • Score:

    68.4%

    3.74
    Progress:
    100%
    Generated on Thursday, November 10th 2016 5:42 am
    11/10/2016

Top Priorities

list
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Traffic Rank

visitors
2,998,104 most visited website in the World Trend: up (-97,465)
197,706 most visited website in IN India
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
IN India100.0%maa.inNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (http://www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
Perfect, all images have ALT attribute.
Number of images: 31
Missing alt tag: 0
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"Advertising & Branding Agency in Bangalore – MAA Communications"

Length: 63 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"A Bangalore-based creative advertising agency that offers a suite of integrated communication solutions including advertising, branding, media planning and digital marketing."

Length: 176 characters

Warning: The description is 176 characters long. The optimal description should not exceed 160 characters (http://www.seomoz.org/learn-seo/meta-description).

The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (en.wikipedia.org/wiki/Meta_element#The_description_attribute)

Keywords Metatag

SEO-content
We have found 21 keywords:
  • Advertising companies in Bangalore
  • Advertising agencies in Bangalore
  • Creative adverting agency
  • Creative ad agency
  • Marketing advertising agency
  • Ad agencies in Bangalore
  • Top advertising agencies in Bangalore
  • Branding agencies in Bangalore
  • Branding companies
  • Branding companies in Bangalore
  • Brand management companies Bangalore
  • Branding design
  • Brand identity design company
  • Logo maker
  • Logo design studio
  • Logo design ideas
  • Corporate brand identity
  • Digital marketing companies in Bangalore
  • Digital marketing agency Bangalore
  • Digital media marketing companies in Bangalore
  • Online marketing companies in Bangalore
Length: 626 characters
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.(googlewebmastercentral.blogspot.se/2009/09/google-does-not-use-keywords-meta-tag.html)

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 21.52%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
presence3.01%32---31-
maa2.16%231-5--
advertising1.98%21121--
marketing1.88%20-13--
communication1.32%14-13--
communications1.13%121-4--
peerbhoy0.85%9--4--
first0.85%9-----
agency0.75%811---
bangalore0.75%81-3--
maa communications0.85%91-3--
integrated communication0.47%5-1---
ayaz peerbhoy0.47%5--2--
advertising agencies0.47%5--1--
bunty peerbhoy0.38%4--2--
agency’s head office0.28%3--3--
integrated communication campaigns0.28%3-----
compelling communication assets0.19%2--2--
rolled into one0.19%2--1--
sound research skills0.19%2-----
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content. (more information)

Frames

accessibilitySEO-content
No frames detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 9 <H1>
    • PEOPLE
    • PASSION
    • PARTNERS
    • About Us
    • FOUNDING PILLARS
    • HOW WE WORK
    • Careers
    • Apply Now
    • Contact Us
  • 15 <H2>
    • We are all about planning and managing effective IMC solutions that consistently achieve business objectives and continuously deliver Results, Results and Results (R3) for all stakeholders.
    • 1960
    • 1972
    • 1981
    • 1984
    • 1985
    • 1986
    • 1989
    • 1992
    • 1996
    • 2001
    • 2006
    • 2007
    • 2013
    • 2016
  • 15 <H3>
    • We are awesome to work with. We like to have fun, especially while achieving results. We have strong opinions, but no attitude. We know our craft, but we will listen to anyone who has a better idea.
    • We are passionate about what we do. We keep a laser focus on what matters most: our relationship with our partners. We only succeed when our partners succeed. Doing the right thing is our thing. We find the most cost-effective means to achieve your goals, even if it means lesser money in our pockets.
    • We don't work for you, we work with you. Our commitment to our partners is deeply ingrained in our corporate culture and we go above and beyond every day to prove it. It’s in our DNA. We're all about Results, Results and Results (R3). Pure and simple, that’s what we and our partners care about most – the bottom line! COOL, award-winning creative is great, but tangible results are even better. We strive for both.
    • Our History
    • Ayaz Peerbhoy
    • Bunty Peerbhoy
    • Ayaz Peerbhoy
    • Bunty Peerbhoy
    • We will redefine the benchmarks in marketing and communication by consistently delivering work that engages, entertains, inspires and most importantly, moves the needle for our client.
    • To leverage best practices in marketing strategy to effectively craft communications that achieve and exceed our partners' objectives, and to create a sustainable cycle of marketing optimization through understanding, implementating and improving everything we do.
    • We are proud of what we do, and we have a personal stake in creating work that ensures continued success
    • Why MAA #Oneplay?
    • Art Directors with experience in top advertising agencies. The position is based out of the agency’s head office in Bangalore.
    • A mid level Content Development Professional who can create relevant and compelling communication assets. The position is based out of the agency’s head office in Bangalore.
    • A mid level copy writing professional who can create relevant and compelling communication assets. The position is based out of the agency’s head office in Bangalore.
  • 4 <H4>
    • Imagine an entire team of the best sportspeople you can think of, in any sport. Now think of this team as a team with the best in each aspect of game, drafted in to focus on doing only what they are best at. MAA #OnePlay is that team. A think-tank that’s well experienced in its disciplines, with each individual playing a part to win the BIG game. What does this mean to you? #OneTeam, #OneGoal, #OneApproach, #OneFocus #OnePlay - It’s the power of Many, rolled into One
    • Art Director Maa Communications
    • Content Writer Maa Communications
    • Copy Writer Maa Communications
  • 3 <H5>
    • Vision
    • Mission
    • Ethos
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (en.wikipedia.org/wiki/Character_encodings_in_HTML).

Language

usability
Declared Language: en (English)
Language Attribute: en (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website. www.mcanerin.com/en/articles/meta-language.asp

W3C Markup Validation

validity
Status: FAILED [16 errors, 60 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
Yes, we have detected following web analytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
A robots.txt file restricts access to your site by search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

Mobile Rendering

mobile
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability
favicon
file: http://maa.co.in/images/favicon/maa.ico
size: 16px  by  16px
type: image/x-icon
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (en.wikipedia.org/wiki/Favicon)

Custom 404 Error Page

usability
No custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Could not locate print-friendly CSS.
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

W3C CSS Validation

validity
Data could not be obtained.
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Domain Age

SEO-Authority
Your domain was registerd for the first time: 13 years, 4 months, 11 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (http://www.coconutheadphones.com/does-domain-agematter)

Domain Expiration

SEO-Authority
Your domain expires in: 3 years, 7 months, 19 days.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (http://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years)

IP Canonicalization

SEO
No, your site's IP 182.18.155.49 does not redirect to maa.co.in.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

URL Canonicalization

SEO
No, the www.maa.co.in and maa.co.in do not resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 58% (Low)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
8926.21s63.31 KB1.93 MB519.46 KB282.28 KB0 B4.68 KB2.78 MB

RecommendationImpact
Avoid landing page redirects
None
Enable compression
None
Leverage browser caching
High
Reduce server response time
None
Minify CSS
Low
Minify HTML
Low
Minify JavaScript
Low
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Medium
Optimize images
High
Prioritize visible content
None

Subscribe for more details
PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Server Information

security

ISP:
Pioneer Elabs
Server IP:
182.18.155.49
Server Location:
IN ANDHRA, Hyderabad (Madhapur)

Name Server 1:
ns1.eyotatechnology.com (182.18.155.49)
Name Server 2:
ns2.eyotatechnology.com (182.18.155.49)
Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (http://www.youtube.com/watch?v=hXt23AXlJJU)

HTTPS (SSL)

security
Issued To:
Common Name (CN):
host.eyotatechnology.com
Issuer:
Common Name (CN):
cPanel, Inc. Certification Authority
Oranization (O):
cPanel, Inc.
Period of Validity
Begins On:
05/02/2016
Expires On:
05/03/2017
Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (http://googleonlinesecurity.blogspot.in/2014/08/https-as-ranking-signal_6.html).

Safe Browsing

security
Yes
Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. (http://www.google.com/safebrowsing/diagnostic?site=maa.co.in)

Spam Blacklist

security
Good, your IP is not blacklisted.
Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

Email Address Obfuscation

security
There is 1 email in plain text on the webpage:
  • [email protected]
It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails.

Directory Browsing

security
Great, your server has directory browsing disabled.
Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

Whois Privacy

security
Registrant:
Handle:
R-R04012815615
Name:
MAA Holdings Pvt. Ltd.
Address:
MAA House, No.6, Service Road,Domlur Layout,, 1st Stage, Bangalore, Karnataka, 560071, IN
Email:
[email protected]
Administrative Contact:
Handle:
A-R04012815615
Name:
Bunty Peerbhoy
Address:
MAA House, No.6, Service Road, Domlur Layout,, 1st Stage, Bangalore, Karnataka, 560071, IN
Phone:
+91.91805568910
Email:
[email protected]
Technical Contact:
Handle:
T-R04012815615
Name:
C. Natarajan
Address:
6 & 7, Ist Cross, Behind Ambattur Telephone Exchange,, Ambattur, Chennai, Tamil Nadu, 600098, IN
Phone:
+91.91446247178
Email:
[email protected]
Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

Server Signature

security
Good, your server does not provide version information.
Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).

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