comprehensive website review & analysis logo

comprehensive website review & analysis

successHigh score
mediumMedium score
lowLow score
infoInfo only

Report for


  • screenshot of
  • Score:


    Generated on Tuesday, June 14th 2016 5:51 pm

Top Priorities

Please SUBSCRIBE to see the full list of personalized tasks.
Show more Show less

Traffic Rank

2,791,935 most visited website in the World Trend: down (+21,733,793)
Traffic Rank is provided by Alexa

Visitors Localization

No data available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (


We have located images with missing ALT attribute.
Number of images: 52
Missing alt tag: 13

List of images with missing ALT attributes:

  • catalog/view/theme/brink2/image/vantagens/1.jpg
  • catalog/view/theme/brink2/image/vantagens/2.jpg
  • catalog/view/theme/brink2/image/vantagens/3.jpg
  • catalog/view/theme/brink2/image/vantagens/4.jpg
  • catalog/view/theme/brink2/image/vantagens/5.jpg
  • catalog/view/theme/brink2/image/cartoes.png
  • catalog/view/theme/brink2/image/icon1.png
  • catalog/view/theme/brink2/image/icon2.png
  • catalog/view/theme/brink2/image/icon3.png
  • catalog/view/theme/brink2/image/icon4.png
  • catalog/view/theme/brink2/image/icon5.png
  • catalog/view/theme/brink2/image/menu-logo-grande.png
  • //
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (


We have found following title:

"mundobrink - Produtos Divertidos e Educativos"

Length: 45 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (

Description Metatag

We have found following description:

"Somos especializados em produtos divertidos e educativos, encontre aqui artigos para bebês e crianças de até 8 anos. Acesse e confira!"

Length: 134 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (

Keywords Metatag

We have found 42 keywords:
  • caminhas empilháveis
  • caminha empilhável
  • brinquedo pedagógico
  • brinquedos pedagógicos
  • brinquedos educativos
  • brinquedos didáticos
  • jogos pedagógicos
  • jogos educativos
  • playgrounds modulares e espumados
  • caminha de soneca
  • caminha portátil
  • lavs
  • acrimet
  • freso
  • carlu
  • playground para escola
  • brinquedo para escola
  • ciabrink
  • crescer
  • mundobrink
  • mundo brink
  • comprar produto educativo
  • comprar produto pedagógico
  • comprar brinquedo pedagógico em curitiba
  • loja de brinquedo em curitiba
  • loja de brinquedo pedagogico em curitiba
  • comprar produto divertido e educativo
  • comprar produto divertido
  • comprar produto educativo
  • brinquedos pedagógicos; brinquedos pedagógicos curitiba; brinquedos educativos; brinquedos didáticos; brinquedos didáticos curitiba; brinquedos para escolas
  • Gepetto Brinquedos
  • brinquedos educativos
  • brinquedos inteligentes
  • brinquedos pedagogicos
  • brinquedos biblicos
  • brinquedos educativos de madeira
  • jogos pedagogicos
  • jogos de desafio
  • brinquedos para escola
  • brinquedos para creche
  • abc brinquedos inteligentes
  • abc brinquedos educativos
    Length: 1070 characters
    The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.(

    Text to HTML Ratio

    The Text to HTML ratio is 23.06%
    Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

    Keyword Density & Consistency

    Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
    mais detalhes2.45%25-----
    playground espumado0.98%10--5--
    cor azul0.78%8--4--
    cama elástica0.78%8--1--
    soninho acrimet0.59%6--3--
    colchonete berçário azul0.39%4--2--
    mesa infantil quebra-cabeça0.39%4--1--
    pesquise por idade0.20%2--2--
    espumado montanha russa0.20%2--1--
    infantil quebra-cabeça azul0.20%2--1--
    Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content. (more information)


    No frames detected.
    It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible ( If frames must be utilized consider <noframes> tag. (


    No flash detected.
    Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (


    • 0 <H1>
    • 0 <H2>
    • 9 <H3>
      • Navegue por Categorias +
      • Pesquise por Idade
      • Pesquise por Idade
      • Destaques
      • Institucional
      • Dúvidas
      • Formas de Pagamento
      • Redes sociais
      • Segurança
    • 25 <H4>
      • Cama Elástica 1,40m Linha Kids Selva
      • Cantinho da Leitura em Madeira
      • Espumado Geométrico 12 Peças
      • Playground Espumado Conjunto de Módulos
      • Playground Espumado Montanha Russa
      • Playground Espumado Passa Minhoca
      • Sofá Cantinho da Leitura com 5 Peças
      • Caminha Infantil Empilhável Azul
      • Kit com 10 Caminhas Empilháveis na cor Azul
      • Kit com 5 Caminhas de Soninho Acrimet na cor Azul
      • Caminha de Soninho Acrimet na cor Azul
      • Colchonete Berçário Azul 100 x 60 x 5cm
      • Colchonete Berçário Azul 120 x 60 x 3cm
      • Organizador de Brinquedos em Madeira
      • Mesinha Pic-Nic 8 Lugares
      • Mesinha Pic-Nic 6 Lugares
      • Casinha Petit com Mesinha e Banquinho
      • Casinha Petit Standard
      • Lanchonete Freso
      • Cozinha Freso
      • Mesa Infantil Quebra-Cabeça Azul
      • Kit com 5 Caminhas de Soninho Acrimet na cor Azul
      • Playground Espumado Ponte Arco-íris
      • Playground Espumado Max Play Túnel
      • Playground Torre do Castelo + Castelo Petit
    • 0 <H5>
    • 0 <H6>
    The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (


    HTML 5
    The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (

    Character Encoding

    UTF-8 (Unicode)
    Covers: Worldwide
    To display an HTML page correctly, the browser must know what character-set to use (


    Declared Language: pt-br (Portuguese)
    Language Attribute: pt-br (Portuguese)
    The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

    W3C Markup Validation

    Status: FAILED [196 errors, 96 warning(s)]
    It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

    Deprecated HTML elements

    Good, no deprecated elements found.
    A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (

    Nested HTML Tables

    Great, no nested tables detected.
    In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

    Web Analytics

    Yes, we have detected following web analytics tools:
    • Google analytics icon Google™ Analytics
    Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.


    A robots.txt file restricts access to your site by search engine robots that crawl the web. (

    XML Sitemap

    Found following XML sitemap(s):
    Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (

    Mobile Rendering

    Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

    Mobile Optimization

    Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (

    Mobile Experience

    Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (


    The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (

    Custom 404 Error Page

    Yes, custom 404 error page detected.
    A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

    Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (


    Could not locate print-friendly CSS.
    Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (

    W3C CSS Validation

    Status: FAILED [88 error(s)]
    It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

    Page Rank

    PR: 0 out of 10 (Very Poor)
    PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more. (

    Indexed Pages

    Estimated number of pages indexed by Bing™: about 10
    The higher number of indexed pages the more content search engines can index, which increases overall value of the website. (

    Domain Age

    Your domain was registerd for the first time: 3 years, 11 months, 17 days ago.
    Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (

    Domain Expiration

    Your domain expires in: 13 days, 6 hours, 7 minutes.
    Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (

    IP Canonicalization

    No, your site's IP does not redirect to
    Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (

    URL Canonicalization

    Yes, both the and resolve to the same URL.
    Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (

    Page Speed

    Data could not be obtained.
    PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (

    Server Information

    Server IP:
    Server Location:
    US PENNSYLVANIA, Plymouth Meeting

    Name Server 1: (
    Name Server 2: (
    Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (


    Issued To:
    Common Name (CN):
    Common Name (CN):
    Go Daddy Secure Certificate Authority - G2
    Oranization (O):, Inc.
    Oranizational Unit (OU):
    Period of Validity
    Begins On:
    Expires On:
    Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (

    Safe Browsing

    Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. (

    Spam Blacklist

    Good, your IP is not blacklisted.
    Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (

    Email Address Obfuscation

    Great, this webpage does not contain email addresses displayed in plain text.
    It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails.

    Directory Browsing

    Great, your server has directory browsing disabled.
    Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (

    Whois Privacy

    [email protected]
    Bravulink Bravulink
    Nao definido, PT, Registrant, Registry Admin ID:, Admin, Admin Organization: Bravulink - Hosting Services, Admin, Admin City: Nao definido, Admin State/Province:, Admin Postal Code: 0000000, Admin, Admin, Admin Phone Ext:, Admin, Admin, Admin, Registry Tech ID:, Tech, Tech Organization: Bravulink - Hosting Services, Tech, Tech City: Nao definido, Tech State/Province:, Tech Postal Code: 0000000, Tech, Tech, Tech Phone Ext:, Tech, Tech, Tech, Name Server:, Name Server:, DNSSEC: unsigned, URL of the ICANN WHOIS Data Problem Reporting System:, >>> Last update of WHOIS database: 2016-06-14T22:49:14Z <<<
    Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

    Server Signature

    On, nginx admin PHP/5.4.37
    Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).

    Professionals that can help with your website:

    Your NameCompany NameCity, United States+1 5555555555
    More Info