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Report for abx.com

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Top Priorities

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Traffic Rank

visitors
866,222 most visited website in the World Trend: down (+535,657)
65,871 most visited website in AU Australia
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
AU Australia29.0%abx.auNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
We have located images with missing ALT attribute.
Number of images: 69
Missing alt tag: 9

List of images with missing ALT attributes:

  • https://www.facebook.com/tr?id=162244470805215&ev=PageView&noscript=1
  • /wp-content/uploads/qobo/2015/09/grey-linkedin-icon.png (2 locations)
  • /wp-content/uploads/qobo/2015/09/grey-facebook-icon.png (2 locations)
  • /wp-content/uploads/qobo/2015/09/grey-twitter-icon.png (2 locations)
  • /wp-content/uploads/qobo/2015/09/grey-google-icon.png (2 locations)
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"Allocated Bullion Exchange | ABX"

Length: 32 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"Allocated Bullion Exchange is the first electronic exchange for physical precious metals trading. Trade gold bullion with improved efficiency and pricing. "

Length: 155 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking.

Keywords Metatag

SEO-content
No Keywords Found.
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 15.53%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
market2.91%20--3--
april2.33%16--1--
20162.18%15-----
bullion2.03%14121--
gold2.03%14-14--
physical2.03%14-12--
abx1.89%131-12-
trading1.45%10-1---
global1.45%10--2--
exchange1.31%912---
april 20162.18%15-----
coming soon0.87%6-----
bullion exchange0.73%511---
precious metals0.73%5-11--
spurs biggest0.73%5--4--
retreat spurs biggest0.73%5--4--
spurs biggest commodity0.73%5--4--
allocated bullion exchange0.58%411---
physical precious metals0.58%4-1---
gains since 20100.58%4--4--
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 6% can indicate that the word or a phrase appears too many time in the content.

Frames

accessibilitySEO-content
Yes, 2 inline frame(s) detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 1 <H1>
    • Redefining the way the world trades physical
  • 4 <H2>
    • Live Precious
    • Metals Pricing
    • ABX – The Alternative Global Marketplace
    • Real-time Market News & Insights
  • 4 <H3>
    • Our Pillars – Modernisation. Integration. Globalisation.
    • Market News
    • Insights
    • EMPTY
  • 15 <H4>
    • Two very positive views on gold price
    • BUY GOLD HERE ...
    • DEUTSCHE BANK Head of "Integrity Committee" Fired Due To "Ov...
    • Dow Dumps 400 Points From BoJ Shock As Gold Nears $1300
    • ONLY 30 PLACES LEFT - AMA/SHARPS PIXLEY BULLION DEBATE
    • Is Silver a better bet than Gold in the Near Future?
    • DOLLAR's Retreat Spurs Biggest Commodity Gains Since 2010
    • DOLLAR's Retreat Spurs Biggest Commodity Gains Since 2010
    • Silver at 15-month high
    • Grave Silver Mistake
    • DOLLAR's Retreat Spurs Biggest Commodity Gains Since 2010
    • DOLLAR's Retreat Spurs Biggest Commodity Gains Since 2010
    • The Precious Metals Are The Market Story Of The Year So Far
    • Understanding Precious Metal Physical Demand as of April
    • Palladium's Technical Outlook
  • 0 <H5>
  • 6 <H6>
    • Global
    • Allocated
    • Secure
    • Efficient
    • Liquid
    • Accessible
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use.

Language

usability
Declared Language: en-US (English)
Language Attribute: en-US (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

validity
Status: FAILED [6 errors, 0 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them.

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
Yes, we have detected following web anlytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
Yes, http://abx.com/robots.txt
A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (www.sitemaps.org/protocol.html)

Accessibility Check

accessibility

Mobile Rendering

mobile
Subscribe for mobile rendering
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Subscribe for mobile optimization
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Data could not be obtained.
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability
favicon
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts.

Custom 404 Error Page

usability
Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Web servers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability

W3C CSS Validation

validity

Indexed Pages

SEO-Authority

Domain Age

SEO-Authority

Domain Expiration

SEO-Authority

IP Canonicalization

SEO

URL Canonicalization

SEO

Page Speed

performanceSEO

Server Information

security

HTTPS (SSL)

security

Safe Browsing

security

Spam Blacklist

security

Email Address Obfuscation

security

Directory Browsing

security

Whois Privacy

security

Server Signature

security