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Report for aol.com

iwebchk

  • screenshot of aol.com
  • Score:

    73.7%

    3.95
    Progress:
    100%
    Generated on Wednesday, June 28th 2017 8:03 pm
    06/28/2017

Top Priorities

list
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Traffic Rank

visitors
288 most visited website in the World Trend: up (-15)
71 most visited website in US United States
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
US United States71.3%aol.usNot available.
DE Germany7.1%aol.deNot available.
UK United Kingdom5.6%aol.co.ukNot available.
FR France3.5%aol.frNot available.
JP Japan1.6%aol.jpNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (http://www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
Good, most images have ALT attribute.
Number of images: 66
Missing alt tag: 2

List of images with missing ALT attributes:

  • https://o.aolcdn.com/images/dims?thumbnail=640%2C420&quality=80&form...324
  • https://s.aolcdn.com/aoldotcom-releases/lazyload/blank.gif
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"AOL - News, Weather, Entertainment, Finance & Lifestyle"

Length: 55 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"AOL is the go-to destination for the latest stories shaping the world and impacting everyone."

Length: 93 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (en.wikipedia.org/wiki/Meta_element#The_description_attribute)

Keywords Metatag

SEO-content
No Keywords Found.
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 11.88%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
more1.20%55-----
read0.96%44-----
aol0.83%3811-4-
getty0.81%37-----
watch0.53%24--11-
blank0.53%24---24-
her0.48%22--43-
one0.46%21--7--
see0.46%21-----
tag0.44%20---20-
read more0.94%43-----
impression tag0.42%19-----
see full0.28%13-----
full horoscope0.26%12-----
credit card0.09%4--2--
see full horoscope0.26%12-----
little baby raised0.09%4--1--
some kind heroes0.09%4--1--
major executive order0.07%3--1--
stuart weitzman just0.07%3-----
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content.

Frames

accessibilitySEO-content
No frames detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 0 <H1>
  • 59 <H2>
    • Poll shows Trump losing support from surprising group
    • Major executive order to go into effect tomorrow
    • 'Cash Me Ousside' teen pleads guilty to multiple charges
    • Man beaten after trying to help a lost 2-year-old
    • 2 new cases of the plague have popped up in US
    • This is what Disney characters would look like in real life
    • Paralyzed mom and son defy the odds in photo series
    • Chalk creations make the sidewalk come alive
    • Super Bowl LI star voted as top player of 2017 by peers
    • Once-coveted job skill has been rendered obsolete
    • Famed TV anchor no one believes is over 60
    • Photo shows bear's unlikely friendship with odd creature
    • Top 3 reasons you should retire as early as possible
    • One factor may be a bigger cancer risk than smoking
    • What acne on your chin and jaw may be telling you
    • One state has the most foreclosed homes in America
    • Trump admin. seeks to rescind clean water rule
    • Teacher's hilarious shirt takes the internet by storm
    • Goldwyn: 'Four words ... no patient should hear'
    • 'Genius' carry-on bag everyone is obsessed with
    • You may have been using antiperspirant wrong all your life
    • Eating this in the morning is one of the best ways to slim down quickly
    • Celine Dion turns heads in Paris with pantsless outfit
    • Ron White's wife files for divorce -- with a big twist
    • Here are some of the best unisex names from A to Z
    • Congressman to join FOX News as news contributor
    • Married mom pleads guilty to sex with teenage boys
    • Holyfield opens up about fight where Tyson bit his ear
    • Adam Clayton thanks U2 bandmates for support in hard times
    • Never, ever lose your keys or cellphone again
    • Pharmacists 'sworn to secrecy' about shady practice
    • Scientists just saw odd red dragon for the first time
    • Photos of Prince Charles and his mother turn heads for one reason
    • Secret Apple recordings leaked as rumors fly
    • Telltale signs your partner is about to break up with you
    • 12 part-time jobs for retirees you likely haven't considered
    • Southern city is the worst place to visit a hospital in the US
    • Woman discovers disturbing crime in vacation pictures
    • Here's what's replacing shuttered shopping malls
    • 10 signs you're headed for a stroke
    • Man convinced over 200 KKK members to quit
    • Internet backfires after Trump praises female reporter
    • Device may be able to alleviate your terrible migraines
    • MTV star Steelo Brim's 3-year-old nephew drowns in his own pool
    • Coco Austin drops jaws in teeny bikini with baby daughter
    • Perfect wedding destination based on your zodiac sign
    • Fisherman stunned by discovery found inside bass' mouth
    • Interior of shipping container home will blow your mind
    • Little-known Trader Joe's secret can save you a ton
    • Violent pitbull amazingly tamed by dog whisperer
    • Prince Charles and Camilla avoid one type of food
    • When putting money in a mutual fund is a mistake
    • This body part can help you with portion control
    • Seattle minimum wage hike yields big consequences
    • Passport offering most ease when traveling revealed
    • Once idyllic town becomes totally empty in one night
    • Scary reason to avoid coffee when you're stressed out
    • Female Canadian soldier makes history at Buckingham Palace
    • Find the best credit card for you
  • 43 <H3>
    • Local News and Weather
    • Latest Headlines
    • Entertainment News
    • Finance News
    • Sports News
    • Lifestyle News
    • Connect students with their watersheds
    • GoPro captures brave trainer's shocking encounter with gator
    • Dad's genius pool nap hack lights up the internet
    • Mom delivers baby on plane, gets 21 years of free flights
    • 'Alien' pulled over by police in Georgia
    • Fyre Festival attendee allegedly running from feds in his yacht
    • News Through Pictures
    • Emilia Clarke lets huge 'Game of Thrones' secret slip
    • Acosta responds after Hannity calls him 'unhinged'
    • Prank ends with SWAT situation at elderly woman's home
    • 10 habits wealthy people have in common
    • Around 30,000 honey bees took over Times Square
    • 22 chic tote bags you'll love carrying around this summer
    • All the tweets Trump has deleted since taking office
    • How to make refreshing mango popsicles for your next picnic
    • Create a soft, summertime glam look in a few easy steps
    • What The Wild West Actually Looked Like, In 48 Photos
    • This Mysterious Archaeological Find Continues To Baffle Scientists
    • The Story Of These Psychopathic Twins Is So Scary It Could Be From A Horror Movie
    • When This Mom Breastfed Her Baby At A Restaurant, The Waitress Gave Her A Note That Left
    • When Mom Saw How Her Ex's Girlfriend Treats Their Kid, She Wrote A Note To Say Exactly How
    • Little Baby Raised In A Chicken Cage Is Finally Freed By Some Kind Heroes
    • Hilarious Headstones That Prove A Great Joke Can Live Forever, Even If We Can't
    • Animal Control Officer Shows What A Day Of Saving Wild Animals Really Looks Like
    • This Teen Was Missing For 24 Years. Then Police Uncovered The Truth, And It Was Dark
    • Watch Edgar Wright and Ansel Elgort discuss their new film 'Baby Driver,' in theaters today
    • Wednesday, June 28th
    • Shop
    • Search Spotlight
    • Lohan awkwardly invites A-listers to birthday via Twitter
    • Exercises every man should do to improve his sex life
    • Support dogs help cheetah cubs cope with anxiety
    • Bizarre 'Flintstones House' sells for $2.8 million -- peek inside!
    • Baby dies after father allegedly spiked her Capri Sun with drug
    • DNA test reunites mother and daughter after 50 years apart
    • Rihanna Caught Making Out Hard With Sexy Mystery Man In Swimming Pool
    • Compare top credit card offerings to find the best card for your lifestyle
  • 2 <H4>
    • Choose your sign:
    • Keep cool this summer with stylish, breezy linen clothing.
  • 0 <H5>
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (en.wikipedia.org/wiki/Character_encodings_in_HTML).

Language

usability
Declared Language: en (English)
Language Attribute: en (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

validity
Status: FAILED [701 errors, 8 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
No web anlytics tools found.
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
Yes, https://www.aol.com/robots.txt

Your robots.txt file is blocking search engines access to parts of the website.

User-agent: *
  • Disallow: /forward
  • Disallow: /traffic
  • Disallow: /mm_track
See all 4 disallow directives
A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

Accessibility Check

accessibility
WCAG 2.0 (AA) Conformance Test: FAILED [163 error(s)]
  • Anchor contains no text.
    [Line 107, Col 5] <a class="m-navbar__menu-toggle" data-beacon='{"p": {"mnid": "burger-menu", "plid": 0}}' href="#" al ...
    Add text to the a element or the title attribute of the a element or, if an image is used within the anchor, add Alt text to the image.
  • i (italic) element used.
    [Line 108, Col 7] <i class="navicon navicon-hamburger"></i>
    Replace your i elements with em or strong.
Subscribe to review all 163 errors
Following Web accessibility standards while developing a website can help users with specific needs, such as visually impaired, motor/mobility, auditory, seizures, as well as cognitively and intellectually impaired disabilities. Some of these fixes include general seo applications like Alt tags, Form labels, fixing empty links and adding alternative text. To read more about accessibility guidelines follow this link Web Content Accessibility Guidelines (WCAG) Overview.

Mobile Rendering

mobile
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability

Warning: favicon dimensions are incorrect. Recommended sizes are 16x16, 32x32, 48x48 and 64x64 px

The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (en.wikipedia.org/wiki/Favicon)

Custom 404 Error Page

usability
Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

W3C CSS Validation

validity
Status: FAILED [668 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Domain Age

SEO-Authority
Your domain was registerd for the first time: 22 years, 6 days, 20 hours ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (http://www.coconutheadphones.com/does-domain-agematter)

Domain Expiration

SEO-Authority
Your domain expires in: 4 months, 25 days, 3 hours.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (https://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years/)

IP Canonicalization

SEO
No, your site's IP 207.200.74.55 does not redirect to aol.com.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

URL Canonicalization

SEO
Yes, both the www.aol.com and aol.com resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 71% (Average)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
129456.86s420.43 KB939.78 KB3.1 MB721.3 KB0 B21.59 KB5.15 MB

RecommendationImpact
Avoid landing page redirects
None
Enable compression
Low
Leverage browser caching
Medium
Reduce server response time
None
Minify CSS
None
Minify HTML
Low
Minify JavaScript
Low
Eliminate render-blocking JavaScript and CSS in above-the-fold content
High
Optimize images
High
Prioritize visible content
Medium

Subscribe for more details
PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Server Information

security

ISP:
America Online
Server IP:
64.12.249.135
Server Location:
US MICHIGAN, Mount Clemens

Name Server 1:
dns-01.ns.aol.com (64.12.51.132)
Name Server 2:
dns-02.ns.aol.com (205.188.157.232)
Name Server 3:
dns-06.ns.aol.com (207.200.73.80)
Name Server 4:
dns-07.ns.aol.com (64.236.1.107)
Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (http://www.youtube.com/watch?v=hXt23AXlJJU)

HTTPS (SSL)

security
Issued To:
Common Name (CN):
aol.com
Issuer:
Common Name (CN):
Entrust Certification Authority - L1K
Oranization (O):
Entrust, Inc.
Oranizational Unit (OU):
See www.entrust.net/legal-terms, (c) 2012 Entrust, Inc. - for authorized use only
Period of Validity
Begins On:
02/10/2017
Expires On:
02/09/2020
Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (http://googleonlinesecurity.blogspot.in/2014/08/https-as-ranking-signal_6.html).

Safe Browsing

security
Yes
Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

Spam Blacklist

security
Good, your IP 149.174.110.105 is not blacklisted.
Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

Email Address Obfuscation

security
Great, this webpage does not contain email addresses displayed in plain text.
It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails. See our email obfuscation techniques guide for more details.

Directory Browsing

security
Great, your server has directory browsing disabled.
Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

Whois Privacy

security
No contact information available.
Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

Server Signature

security
Good, your server does not provide version information.
Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).