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usabilityUsability
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SEO-AuthoritySEO-Authority
performancePerformance
securitySecurity

Report for baike.com

iwebchk

  • screenshot of baike.com
  • Score:

    61.8%

    3.47
    Progress:
    100%
    Generated on Wednesday, February 25th 2015 2:36 pm
    02/25/2015

Top Priorities

list
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Traffic Rank

visitors
394th most visited website in the World Trend: up (-88)
60th most visited website in CN China
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
CN China85.7%baike.cnNot available.
US United States4.8%baike.usNot available.
KR South Korea2.5%baike.krNot available.
TW Taiwan2.2%baike.twNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (http://www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
We have located images with missing ALT attribute.
Number of images: 60
Missing alt tag: 3

List of images with missing ALT attributes:

  • http://static.hudong.com/71/83/26100000006761142482836046883.jpg
  • http://static.hudong.com/55/12/26100000006141139538128888041.gif
  • http://static.hudong.com/48/13/26100000006141139538133821165.gif
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"互动百科-百科更权威"

Length: 10 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"客观、专业、权威!互动百科是基于中文维基技术(维客,wiki百科)的网络百科全书,是全球最大中文百科网及百科全书。互动百科中文网,助您轻松百科探秘"

Length: 73 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (en.wikipedia.org/wiki/Meta_element#The_description_attribute)

Keywords Metatag

SEO-content
We have found 9 keywords:
  • 中国百科网
  • wiki百科
  • baike
  • 互动百科
  • wiki
  • 百科
  • wiki 百科
  • 百科全书
  • 维基百科中文网
Length: 53 characters
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 5.69%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
更新时间:02-252.18%14-----
分享到:2.18%14-----
科技新知1.56%10-----
[详细]1.25%8-----
更多>>0.78%5-----
in词0.47%3--1--
专业认证智愿者0.47%3--1--
泸沽湖0.47%3---1-
百科观察客户端0.47%3-----
核武器0.31%2--11-
宇宙大爆炸不存在 量子模型预测宇宙无始无终0.31%2--1--
火星移民计划确定百人候选名单 4名华人入围0.31%2--1--
日本福岛核电站又见泄漏 污水排放至大海0.31%2--1--
互动春节豪礼巨献 我们一起过大年0.31%2--1--
科学家研制出抗艾滋病新药 可提供“极强防护”0.31%2--1--
被说成是外国的支付宝 但只有付款与收款功能 提现还要收费0.16%1-----
垂直系统共装弹48枚 每个弹筒均为发射器 发射速率和可靠性较高0.16%1-----
过份保护买家 只要买家申诉就马上退回款项 让卖家钱物两失0.16%1-----
由超轻碳纤维材料制成 重量仅有1600公斤 相当于一辆普通小汽车0.16%1-----
1号机组服役40年已老化 曾发生临界事故 被隐瞒29年后公之于众0.16%1-----
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content.

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Frames

accessibilitySEO-content
Yes, 3 inline frame(s) detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Headings

SEO-content
  • 0 <H1>
  • 20 <H2>
    • IMAGE of 互动百科 - 全球最大中文百科网站 [http://www.huimg.cn/public/ima...gif]
    • 移民火星计划是一场精心策划的商业骗局?
    • 日本福岛核电站又见泄漏 污水排放至大海
    • 宇宙大爆炸不存在 量子模型预测宇宙无始无终
    • 科学家研制出抗艾滋病新药 可提供“极强防护”
    • 火星移民计划确定百人候选名单 4名华人入围
    • 052C舰:郑州舰舱门被冲开 士兵堵门当场被击昏
    • 阿里巴巴:遭集体诉讼 收盘价跌至IPO后最低
    • PayPal:让苹果谷歌只能争老二的移动支付王者
    • x光:能被可见光替代 科学家研发全新成像技术
    • 手机焦虑症:已成现代流行精神病 你得病了吗?
    • 阳光动力号飞机:“阳光动力2号”将环球飞行
    • HTTP:15年来第一次重大更新 访问速度将更快
    • 果敢:同盟军否认雇中国人参战 冲突陷入拉锯
    • 棱镜计划:主题影片斩获奥斯卡最佳纪录片奖
    • 西伯利亚:再现巨型坑洞 或因天然气移动导致
    • 红茶:日本一项新研究显示 喝茶有助改善骨质疏松
    • 玻璃:科学家研制出新工艺 可耐用几千年
    • Facebook:发网络报告 全球63%人口不用互联网
    • S400导弹:俄称已签售华4个营19亿美元导弹合同
  • 34 <H3>
    • 互动百科内容规范
    • 百科分类
    • 行业百科
    • 2014知识中国
    • 花语百科
    • 美容院加盟
    • 癫痫百科
    • 疾病百科
    • 健康百科
    • 合作伙伴
    • 时光机进入历史上的每一天
    • 百科观察独立、独家、独到
    • 关注我们
    • 十大热词
    • 科学顾问
    • 专业认证智愿者
    • IN词
    • 百科图片
    • 最新发起任务
    • 互动春节豪礼巨献 我们一起过大年...
    • 百科视频
    • 科普汇
    • 核武器
    • 蔬菜
    • 婴童用品
    • 观赏石
    • 樱花
    • 烹饪
    • 名人百科
    • 王健林
    • 哈文
    • 刘强东
    • 企业词条推荐
    • 推荐
  • 3 <H4>
    • 初七是“人日”,都有哪些习俗?
    • 方舟子
    • 权威认证
  • 0 <H5>
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
XHTML 1.0 TRANSITIONAL
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (en.wikipedia.org/wiki/Character_encodings_in_HTML).

Language

usability
Declared Language: None
Language Attribute: None
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

validity
Data could not be obtained.
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
ElementCountDescription
<font>27The font element has been deprecated in favor of the font and color style properties.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
No web anlytics tools found.
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

Favicon

usability
favicon
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (en.wikipedia.org/wiki/Favicon)

Custom 404 Error Page

usability
Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Could not locate print-friendly CSS.
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

W3C CSS Validation

validity
Data could not be obtained.
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Page Rank

SEO-Authority
PR: 7 out of 10 (Outstanding)
PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more. (en.wikipedia.org/wiki/PageRank)

Indexed Pages

SEO-Authority
Estimated number of pages indexed by Google™: 3,580,000
Estimated number of pages indexed by Bing™: 0
The higher number of indexed pages the more content search engines can index, which increases overall value of the website. (en.wikipedia.org/wiki/Search_engine_indexing)

Domain Age

SEO-Authority
Your domain was registerd for the first time: 16 years, 3 months, 5 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (http://www.coconutheadphones.com/does-domain-agematter)

Domain Expiration

SEO-Authority
Your domain expires in: 3 years, 8 months, 24 days.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (https://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years/)

IP Canonicalization

SEO
No, your site's IP 119.254.117.167 does not redirect to baike.com.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

URL Canonicalization

SEO
Yes, both the www.baike.com and baike.com resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 77% (Average)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
110235.38s130.22 KB1.12 MB508.22 KB55.22 KB0 B511 B1.8 MB

RecommendationImpactDetails
Avoid landing page redirects
None
Your page has no redirects.
    Enable compression
    None
    You have compression enabled.
      Leverage browser caching
      Medium
      Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
        Leverage browser caching for the following cacheable resources:
        Reduce server response time
        None
        Your server responded quickly.
          Minify CSS
          None
          Your CSS is minified.
            Minify HTML
            Low
            Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
              Minify HTML for the following resources to reduce their size by 1.3KiB (5% reduction).
              Minify JavaScript
              Low
              Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
                Minify JavaScript for the following resources to reduce their size by 3.7KiB (32% reduction).
                Eliminate render-blocking JavaScript and CSS in above-the-fold content
                Medium
                Your page has 1 blocking CSS resources. This causes a delay in rendering your page.
                  None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
                    Optimize CSS Delivery of the following:
                    Optimize images
                    High
                    Properly formatting and compressing images can save many bytes of data.
                      Optimize the following images to reduce their size by 163KiB (24% reduction).
                      Prioritize visible content
                      None
                      You have the above-the-fold content properly prioritized.

                        PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

                        Server Information

                        security
                        Server IP:
                        119.254.117.167
                        Server Location:
                        CN SHANGHAI, Shanghai

                        Name Server 1:
                        dns17.hichina.com (140.205.228.15)
                        Name Server 2:
                        dns18.hichina.com (42.120.221.25)
                        Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (http://www.youtube.com/watch?v=hXt23AXlJJU)

                        HTTPS (SSL)

                        security
                        No HTTPS (SSL) found.
                        Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (http://googleonlinesecurity.blogspot.in/2014/08/https-as-ranking-signal_6.html).

                        Safe Browsing

                        security
                        Yes - This site is not currently listed as suspicious.
                        Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

                        Spam Blacklist

                        security
                        Good, your IP is not blacklisted.
                        Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

                        Directory Browsing

                        security
                        Great, your server has directory browsing disabled.
                        Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

                        Email Address Obfuscation

                        security
                        Great, this webpage does not contain email addresses displayed in plain text.
                        It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails. See our email obfuscation techniques guide for more details.

                        Whois Privacy

                        security
                        No contact information available.
                        Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

                        Server Signature

                        security
                        On, Apache/2.2.21 (Unix) PHP/5.3.8 ASM0.1
                        Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).