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visitorsVisitors
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Report for bally.com

iwebchk

  • screenshot of bally.com
  • Score:

    56.3%

    3.25
    Progress:
    100%
    Generated on Thursday, June 20th 2013 3:30 pm
    06/20/2013

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Images

accessibilitySEO-content
We have located images with missing ALT attribute.
Number of images: 14
Missing alt tag: 14

List of images with missing ALT attributes:

  • http://experience.bally.com/site/img/megadropdown/1018_About.jpg
  • http://experience.bally.com/site/img/megadropdown/1018_News.jpg
  • http://experience.bally.com/site/img/megadropdown/1018_Ballyownswinter.jpg
  • http://experience.bally.com/site/img/megadropdown/1018_ZurichCollections.jpg
  • http://experience.bally.com/site/img/megadropdown/1206_MadetoOrderIcon.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Specials_D.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Shoes_D.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Bags_D.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Accesories_U.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Specials_U.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Shoes_U.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_bags_u.jpg
  • http://cdn2.yoox.biz/os/bally/banners/1668_1_1018_Accessories_D.jpg
  • http://experience.bally.com/site/img/megadropdown/megadropdown_storelocator.jpg
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"Bally"

Length: 5 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"Bally Online Store. Autumn/Winter collection for men and women."

Length: 63 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (en.wikipedia.org/wiki/Meta_element#The_description_attribute)

Keywords Metatag

SEO-content
We have found 10 keywords:
  • Bally
  • Autumn/Winter 10/11
  • Accessories
  • Coats & jackets
  • Dresses
  • Knitwear
  • Shirts
  • Skirts
  • Top wear
  • Trousers.
    Length: 112 characters
    The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

    Text to HTML Ratio

    SEO-content
    The Text to HTML ratio is 13.73%
    Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

    Keyword Density & Consistency

    SEO-content
    Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
    islands2.15%14-----
    republic1.84%12-----
    bally1.69%11113--
    accessories1.23%8--2--
    new1.08%7-----
    view0.92%6-----
    saint0.77%5-----
    united0.77%5-----
    autumn0.61%4-1---
    winter0.61%4-1---
    small accessories0.46%3-----
    lace ups0.46%3-----
    key holders0.46%3-----
    soft accessories0.46%3-----
    technology cases0.46%3-----
    bally online store0.31%2-1---
    autumn winter preview0.31%2-----
    receive exclusive updates0.15%1--1--
    vatican city state0.15%1-----
    british indian ocean0.15%1-----
    Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content.

    Frames

    accessibilitySEO-content
    Yes, 2 inline frame(s) detected.
    It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

    Flash

    accessibilitytechnologySEO-content
    Yes, flash detected.
    Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

    Headings

    SEO-content
    • 0 <H1>
    • 1 <H2>
      • REGISTER NOW to receive exclusive updates from BALLY.COM
    • 15 <H3>
      • About Bally
      • News
      • Film
      • Collections
      • Bally Made To Order
      • Specials
      • Shoes
      • Bags
      • Accessories
      • Specials
      • Shoes
      • Bags
      • Accessories
      • Select Continent
      • SHARE
    • 0 <H4>
    • 0 <H5>
    • 0 <H6>
    The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

    Doctype

    technologyvalidity
    XHTML 1.0 STRICT
    The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

    Character Encoding

    technologyvalidity
    UTF-8 (Unicode)
    Covers: Worldwide
    To display an HTML page correctly, the browser must know what character-set to use (en.wikipedia.org/wiki/Character_encodings_in_HTML).

    Language

    usability
    Declared Language: None
    Language Attribute: None
    The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

    W3C Markup Validation

    validity
    Status: FAILED [108 errors, 22 warning(s)]
    It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

    Deprecated HTML elements

    technologyvalidity
    Good, no deprecated elements found.
    A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

    Nested HTML Tables

    accessibilitytechnology
    Great, no nested tables detected.
    In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

    Web Analytics

    technology
    Yes, we have detected following web anlytics tools:
    • Google analytics icon Google™ Analytics
    • Clicktale analytics icon Clicktale® Customer Experience Analytics
    Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

    robots.txt

    SEO
    A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

    XML Sitemap

    SEO
    Found following XML sitemap(s):
    Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

    Favicon

    usability
    favicon
    The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (en.wikipedia.org/wiki/Favicon)

    Printability

    usability
    Could not locate print-friendly CSS.
    Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

    W3C CSS Validation

    validity
    Status: FAILED [90 error(s)]
    It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

    Page Rank

    SEO-Authority
    PR: 0 out of 10 (Very Poor)
    PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more. (en.wikipedia.org/wiki/PageRank)

    Indexed Pages

    SEO-Authority
    Number of pages indexed by Google™: 0 (About)
    Number of pages indexed by Bing™: 11,500
    The higher number of indexed pages the more content search engines can index, which increases overall value of the website. (en.wikipedia.org/wiki/Search_engine_indexing)

    Traffic Rank

    visitors
    126,924th most visited website in the World Trend: up (-28,729)
    73,614th most visited website in United States
    Traffic Rank is provided by Alexa

    IP Canonicalization

    SEO
    No, your site's IP 194.185.26.25 does not redirect to bally.com.
    Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

    URL Canonicalization

    SEO
    Yes, both the www.bally.com and bally.com resolve to the same URL.
    Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

    Page Speed

    performanceSEO
    Google Page Speed score: 83% (High)
    Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
    9694.25s117.36 KB2.2 MB991.6 KB153.42 KB0 B39.16 KB3.47 MB

    RecommendationGradeDetails
    Avoid bad requests
    100%
    Avoid a character set in the meta tag
    85%
    The following resources have a character set specified in a meta tag. Specifying a character set in a meta tag disables the lookahead downloader in IE8. To improve resource download parallelization, move the character set to the HTTP Content-Type response header.
    Avoid CSS @import
    100%
    Avoid landing page redirects
    89%
    To speed up page load times for visitors of your site, remove as many landing page redirections as possible, and make any required redirections cacheable if possible.
    Avoid long-running scripts
    100%
    Defer parsing of JavaScript
    0%
    911.3KiB of JavaScript is parsed during initial page load. Defer parsing JavaScript to reduce blocking of page rendering.
    Enable compression
    96%
    Compressing the following resources with gzip could reduce their transfer size by 5.7KiB (62% reduction).
    Inline Small CSS
    92%
    The following external resources have small response bodies. Inlining the response in HTML can reduce blocking of page rendering.
      http://www.bally.com/Index.aspx should inline the following small resources:
      Inline Small JavaScript
      100%
      Leverage browser caching
      36%
      The following cacheable resources have a short freshness lifetime. Specify an expiration at least one week in the future for the following resources:
      Minify CSS
      84%
      Minifying the following CSS resources could reduce their size by 5.6KiB (21% reduction).
      Minify HTML
      98%
      Minifying the following HTML resources could reduce their size by 601B (6% reduction).
      Minify JavaScript
      94%
      Minifying the following JavaScript resources could reduce their size by 14.2KiB (38% reduction).
      Minimize redirects
      100%
      Minimize request size
      100%
      Optimize images
      89%
      Optimizing the following images could reduce their size by 75.7KiB (4% reduction).
      Optimize the order of styles and scripts
      40%
      The following inline script blocks were found in http://www.bally.com/Index.aspx between an external CSS file and another resource. To allow parallel downloading, move the inline script before the external CSS file, or after the next resource.
      • Inline script block #2
      The following external CSS files were included after an external JavaScript file in http://www.bally.com/Index.aspx. To ensure CSS files are downloaded in parallel, always include external CSS before external JavaScript.The following external CSS files were included after an external JavaScript file in http://www.bally.com/account/index.asp?tskay=BCAD6A87&menuLa.... To ensure CSS files are downloaded in parallel, always include external CSS before external JavaScript.The following external CSS files were included after an external JavaScript file in http://www.bally.com/fastreg.asp?tskay=BCAD6A87&menuLayer=1. To ensure CSS files are downloaded in parallel, always include external CSS before external JavaScript.
      Prefer asynchronous resources
      100%
      Put CSS in the document head
      100%
      Remove query strings from static resources
      98%
      Resources with a "?" in the URL are not cached by some proxy caching servers. Remove the query string and encode the parameters into the URL for the following resources:
      Serve resources from a consistent URL
      100%
      Serve scaled images
      99%
      The following images are resized in HTML or CSS. Serving scaled images could save 2.6KiB (69% reduction).
      Improve server response time
      100%
      Long web server response times delay page loading. Reduce your response times to make your page load faster.
      Specify a cache validator
      93%
      The following resources are missing a cache validator. Resources that do not specify a cache validator cannot be refreshed efficiently. Specify a Last-Modified or ETag header to enable cache validation for the following resources:
      Specify a Vary: Accept-Encoding header
      98%
      The following publicly cacheable, compressible resources should have a "Vary: Accept-Encoding" header:
      Specify a character set
      95%
      The following resources have no character set specified in their HTTP headers. Specifying a character set in HTTP headers can speed up browser rendering.
      Specify image dimensions
      100%
      Combine images into CSS sprites
      68%

      PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

      Safe Browsing

      security
      Yes - This site is not currently listed as suspicious.
      Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

      Directory Browsing

      security
      Great, your server has directory browsing disabled.
      Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

      Server Signature

      security
      On, Microsoft-IIS/7.5 ASP.NET 4.0.30319
      Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).