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Report for knivesshipfree.com


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Traffic Rank

388,156th most visited website in the World Trend: down (+61,444)
85,736th most visited website in US United States
Traffic Rank is provided by Alexa

Visitors Localization

Low map legend High
CountryPercentDomain (ccTLD)Status
US United States88.9%knivesshipfree.usNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)


We have located images with missing ALT attribute.
Number of images: 24
Missing alt tag: 14

List of images with missing ALT attributes:

  • http://cdn1.bigcommerce.com/re33f31469f34a4a4450e8e518e7425b70153932d/templa...gif
  • https://s3.amazonaws.com/JamesFiles/Derrick/empty_cart__92177.1375121204.220...png
  • http://www.knivesshipfree.com/product_images/theme_images/drawing.jpg
  • http://www.knivesshipfree.com/product_images/theme_images/gec__99954.jpg
  • http://www.knivesshipfree.com/product_images/theme_images/banchmade__34128.jpg
  • http://www.knivesshipfree.com/product_images/theme_images/bark_river__64314.jpg
  • http://cdn1.bigcommerce.com/re33f31469f34a4a4450e8e518e7425b70153932d/templa...gif (8 locations)
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)


We have found following title:

"KnivesShipFree - Premium Knives Shipped Free - All in Stock"

Length: 59 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

We have found following description:

"The one place to get premium knives. Always Free Shipping."

Length: 59 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking.

Keywords Metatag

No Keywords Found.
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

The Text to HTML ratio is 7.71%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
mini-fox river2.95%19-----
bark river2.80%18-----
river knives2.64%17-----
fixed blades1.09%7-----
sambar stag0.78%5-----
bark river knives2.64%17-----
scagel fixed blades0.31%2-----
scagel pocket knives0.31%2-----
knives shipped free0.16%11----
premium knives shipped0.16%11----

Warning: Keywords density of above 5% migh have negative impact on search engine listing

Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 6% can indicate that the word or a phrase appears too many time in the content.


No frames detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).


No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).


  • 0 <H1>
  • 0 <H3>
  • 0 <H4>
  • 0 <H5>
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).


The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use.


Declared Language: None
Language Attribute: en (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

Status: FAILED [100 errors, 17 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

<strike>8The strike element has been deprecated in favor of the text-decoration CSS property.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them.

Nested HTML Tables

Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

Yes, we have detected following web anlytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.


A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

Not found!
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (www.sitemaps.org/protocol.html)


The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts.


Could not locate print-friendly CSS.
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information.

W3C CSS Validation

Status: FAILED [56 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Page Rank

PR: 2 out of 10 (Below Average)
PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more.

Indexed Pages

Estimated number of pages indexed by Google™: 15,200
Estimated number of pages indexed by Bing™: 3
The higher number of indexed pages the more content search engines can index, which increases overall value of the website.

Domain Age

Your domain was registerd for the first time: 6 years, 6 months, 18 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months.

Domain Expiration

Your domain expires in: 5 years, 1 month, 25 days.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (https://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years/)

IP Canonicalization

No, your site's IP does not redirect to knivesshipfree.com.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization.

URL Canonicalization

No, the www.knivesshipfree.com and knivesshipfree.com do not resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

Google Page Speed score: 84% (High)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
96193.22s102.56 KB1.42 MB662.45 KB179.95 KB0 B34.61 KB2.38 MB

Avoid bad requests
Avoid a character set in the meta tag
Avoid CSS @import
Avoid landing page redirects
Avoid long-running scripts
Defer parsing of JavaScript
444.8KiB of JavaScript is parsed during initial page load. Defer parsing JavaScript to reduce blocking of page rendering.
Enable compression
Compressing the following resources with gzip could reduce their transfer size by 22.4KiB (68% reduction).
Inline Small CSS
The following external resources have small response bodies. Inlining the response in HTML can reduce blocking of page rendering.
    https://www.sloyalty.com/storefront/en/bigcommerce_anonymous... should inline the following small resources:
    Inline Small JavaScript
    The following external resources have small response bodies. Inlining the response in HTML can reduce blocking of page rendering.
      https://www.sloyalty.com/storefront/en/bigcommerce_anonymous... should inline the following small resources:
      Leverage browser caching
      The following cacheable resources have a short freshness lifetime. Specify an expiration at least one week in the future for the following resources:
      Minify CSS
      Minifying the following CSS resources could reduce their size by 6.9KiB (26% reduction).
      Minify HTML
      Minifying the following HTML resources could reduce their size by 5KiB (38% reduction).
      Minify JavaScript
      Minifying the following JavaScript resources could reduce their size by 18KiB (19% reduction).
      Minimize redirects
      Minimize render-blocking resources
      Approximately 0% of the final above-the-fold content of the page was able to be rendered without waiting for any render-blocking resources to load. Pages should render their above-the-fold content without relying on any parser or render-blocking resources. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
        The following JavaScript requests blocked parsing before the browser was able to render most of the above-the-fold content.The following CSS requests blocked rendering before the browser was able to render most of the above-the-fold content.
        Minimize request size
        Optimize images
        Optimizing the following images could reduce their size by 5.2KiB (1% reduction).
        Optimize the order of styles and scripts
        The following inline script blocks were found in http://knivesshipfree.com/ between an external CSS file and another resource. To allow parallel downloading, move the inline script before the external CSS file, or after the next resource.
        • Inline script block #1
        • Inline script block #2
        Prefer asynchronous resources
        Prioritize visible content
        Put CSS in the document head
        Remove query strings from static resources
        Resources with a "?" in the URL are not cached by some proxy caching servers. Remove the query string and encode the parameters into the URL for the following resources:
        Serve resources from a consistent URL
        Serve scaled images
        The following images are resized in HTML or CSS. Serving scaled images could save 160KiB (45% reduction).
        Improve server response time
        Long web server response times delay page loading. Reduce your response times to make your page load faster.
        Specify a cache validator
        The following resources are missing a cache validator. Resources that do not specify a cache validator cannot be refreshed efficiently. Specify a Last-Modified or ETag header to enable cache validation for the following resources:
        Specify a Vary: Accept-Encoding header
        Specify a character set
        Specify image dimensions
        Combine images into CSS sprites

        PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (www.mattcutts.com/blog/site-speed)

        Server Information

        Server IP:
        Server Location:
        US CALIFORNIA, Thousand Oaks

        Name Server 1:
        ns1.bigcommerce.com (
        Name Server 2:
        ns2.bigcommerce.com (
        Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (www.youtube.com/watch?v=hXt23AXlJJU)

        Safe Browsing

        Yes - This site is not currently listed as suspicious.
        Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

        Directory Browsing

        Great, your server has directory browsing disabled.
        Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (https://technet.microsoft.com/en-us/library/cc731109)

        Whois Privacy

        Administrative Contact:
        Technical Contact:
        Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

        Server Signature

        Good, your server does not provide version information.
        Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible.