comprehensive website review & analysis logo

comprehensive website review & analysis

successHigh score
mediumMedium score
lowLow score
infoInfo only

Report for


  • screenshot of
  • Score:


    Generated on Friday, February 17th 2017 11:43 am

Top Priorities

Please SUBSCRIBE to see the full list of personalized tasks.
Show more Show less

Traffic Rank

24,352,276 most visited website in the World
Traffic Rank is provided by Alexa

Visitors Localization

No data available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (


We have located images with missing ALT attribute.
Number of images: 22
Missing alt tag: 17

List of images with missing ALT attributes:

The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (


We have found following title:

"Dry Cleaning Services, East London | MintKlean"

Length: 46 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (

Description Metatag

We have found following description:

"Dry Cleaning Services in East London from MintKlean. Free pick up & drop off. Get 15% off first order using our discount code! Call 0800 002 9797."

Length: 146 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (

Keywords Metatag

No Keywords Found.
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.(

Text to HTML Ratio

The Text to HTML ratio is 7.91%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
dry cleaning1.67%161110--
order now0.94%9-----
canary wharf0.73%7--1--
free collection0.52%5--3--
east london0.42%411---
dry cleaning services0.31%311---
delivered back within0.31%3--1--
0800 002 97970.21%2-1---
professional dry cleaning0.21%2--2--
london since 19910.21%2--2--
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content. (more information)


No frames detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible ( If frames must be utilized consider <noframes> tag. (


No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (


  • 0 <H1>
  • 42 <H2>
    • MintKlean – Experience premium dry cleaning delivered to your door at an affordable price.
    • You click, and we’ll clean & deliver direct to your door getting your dry-cleaning and laundry done couldn’t be easier !
    • With our Free collection and drop off servicewe come and collect your items from your preferred location home – office or even the gym, It’s easy, convenient, and affordable service saving you time for more important things in life.
    • EMPTY
    • EMPTY
    • EMPTY
    • • Free collection and delivery
    • •Affordable prices
    • • Quick onlinebooking with secure checkout
    • •Slots available Monday – Saturday7am until 7pm
    • • Dry cleaning & laundrydelivered BACK to you within 48 hours!
    • At Mintklean our facility has the latest technology we work with the environment in mind
    • • Eco – Friendlymethods ensure your clothes are left clean and soft, with no chemical odours.
    • • Webelieve it is our duty to ensure our customers get the best quality dry cleaning westand by our 100% Quality Guarantee♦
    • Unlike many of our competitors we are a specialist Dry Cleaning company with our own managed central processing facilities
    • Professional Dry Cleaning & Laundry Service in London since 1991.
    • EMPTY
    • Areas Covered
    • How our service works
    • We Make Laundry Easy Free Pick Up & Drop Off
    • Laundry is a fact of life,which is why you should give yourself one less thing to worry about.Simply toss your items in a bag and we take care of the rest
    • The wash &fold bag contains your everyday laundry, excludingbedding and towels
    • These items will not be ironed.
    • SUSTAINABLE Our advanced machines use 75% less water than traditional laundry machines
    • Professional Shirt Service
    • Corporate Services
    • Concierge service
    • Special Offers
    • Testimonials
    • We cover all dry cleaning & laundry services
    • •Dry cleaning
    • •Specially shirt & suit service
    • • Laundry wash & fold service
    • •Formal gowns, Evening Wear
    • • Alterations & Repairs
    • • Suede & Leather Cleaning
    • • Wax Jacket cleaning
    • • Duvet & Quilt service
    • • Bed Linen & Towels service
    • • Corporate Cleaning
  • 2 <H3>
    • EMPTY
    • What our customers say about us
  • 5 <H4>
    • Build Online Order
    • Choose Your Time
    • Easy Check Out
    • Mintklean offers a complete corporate cleaning service , including uniforms , suits, dresses, table & bed linen with free collection and delivery service. Professional Dry Cleaning & Laundry Service in London since 1991
    • Our Dry Cleaning Process
  • 21 <H5>
    • Dry Cleaning & Laundry
    • Wash & Fold
    • Speciality Cleaning
    • Free Pick Up and Delivery
    • shirt deal – 5 shirts on a hanger £9.95
    • 1 Suit & 5 Shirts
    • £17.95
    • Shirts
    • 5 shirts £9.95
    • 2 Ladies Dresses
    • £14.00
    • 2×2 Suits
    • £17.50
    • Duvets
    • from £13.00
    • To Your Door
    • For Your Convenience
    • Affordable Prices
    • Quality Guarantee
  • 12 <H6>
    • » Canary Wharf
    • » Docklands
    • » Wapping
    • » Limehouse
    • » Aldgate
    • » Royal Docks
    • » Poplar
    • » Bethnal Green
    • » Stepney
    • » Shoreditch
    • » Mile End
    • New and existing customers; you can arrange to have your MintKlean dry cleaning & laundry service picked up from your building concierge & delivered back within 48 hours? Simply create your order as normal, and opt in tothe sms text system at checkout.
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (


The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (

Character Encoding

UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (


Declared Language: en-US (English)
Language Attribute: en-US (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

Status: FAILED [24 errors, 8 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (

Nested HTML Tables

Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

Yes, we have detected following web analytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.


A robots.txt file restricts access to your site by search engine robots that crawl the web. (

XML Sitemap

Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (

Mobile Rendering

Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (

Mobile Experience

Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (


size: 54px  by  52px
type: image/png

Warning: favicon dimensions are incorrect. Recommended sizes are 16x16, 32x32, 48x48 and 64x64 px

The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (

Custom 404 Error Page

Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (


Could not locate print-friendly CSS.
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (

W3C CSS Validation

Data could not be obtained.
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Domain Age

Your domain was registerd for the first time: 1 year, 4 months, 20 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (

Domain Expiration

Your domain expires in: 7 months, 10 days, 12 hours.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (

IP Canonicalization

No, your site's IP does not redirect to
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (

URL Canonicalization

Yes, both the and resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (

Page Speed

Google Page Speed score: 48% (Low)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
70910.12s105.87 KB4.72 MB1.07 MB2 MB0 B478.41 KB8.37 MB

Avoid landing page redirects
Enable compression
Leverage browser caching
Reduce server response time
Minify CSS
Minify HTML
Minify JavaScript
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Optimize images
Prioritize visible content

Subscribe for more details
PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (

Server Information


Host Europe GmbH
Server IP:
Server Location:
GB ENGLAND, Nottingham

Name Server 1: (
Name Server 2: (
Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (


Issued To:
Common Name (CN):
Common Name (CN):
AlphaSSL CA - SHA256 - G2
Oranization (O):
GlobalSign nv-sa
Period of Validity
Begins On:
Expires On:
Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (

Safe Browsing

Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. (

Spam Blacklist

Good, your IP is not blacklisted.
Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (

Email Address Obfuscation

There is 1 email in plain text on the webpage:
  • [email protected]
It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails.

Directory Browsing

Great, your server has directory browsing disabled.
Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (

Whois Privacy

No contact information available.
Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

Server Signature

On, Apache/2.4.23 (Unix) W3 Total Cache/
Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).

Professionals that can help with your website:

Your NameCompany NameCity, United States+1 5555555555
More Info