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Report for thenextweb.com

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Top Priorities

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Traffic Rank

visitors
3,178 most visited website in the World Trend: down (+113)
2,051 most visited website in US United States
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
US United States34.7%thenextweb.usNot available.
IN India9.7%thenextweb.inNot available.
UK United Kingdom6.7%thenextweb.co.ukNot available.
CA Canada3.2%thenextweb.caNot available.
CN China2.9%thenextweb.cnNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (http://www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
We have located images with missing ALT attribute.
Number of images: 10
Missing alt tag: 4

List of images with missing ALT attributes:

  • https://index.tnwcdn.com/images/bf5cf850190ccb51293b00c47c6846e4f6ef84f9.png
  • https://index.tnwcdn.com/images/4824bc1cb02f20017b8d060fbf10440df5637581.jpg
  • https://index.tnwcdn.com/images/6da675245e28cbaa4cf7944b4e4edd36012a10db.png
  • https://index.tnwcdn.com/images/ae26f512c531348f56652adf74853737fd88535f.jpg
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"The Next Web | International technology news, business & culture"

Length: 64 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"TNW is one of the world’s largest online publications that delivers an international perspective on the latest news about Internet technology, business and culture."

Length: 164 characters

Warning: The description is 164 characters long. The optimal description should not exceed 160 characters (http://www.seomoz.org/learn-seo/meta-description).

The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (en.wikipedia.org/wiki/Meta_element#The_description_attribute)

Keywords Metatag

SEO-content
No Keywords Found.
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 12.69%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
latest1.50%15-112--
tnw1.30%13-14--
new1.30%13--11--
popular1.00%10--10--
most0.90%9--9--
google0.80%8--7--
out0.80%8--6--
off0.80%8-----
0.70%7--7--
twitter0.70%7--61-
most popular0.90%9--9--
next web0.50%51----
new york0.40%4--3--
chastity belt0.30%3--3--
smartphone app0.30%3--3--
olympic stadium —0.20%2--2--
animoji karaoke almost0.20%2--2--
tacky animated gif0.20%2--2--
animated gif polls0.20%2--2--
glint raises another0.20%2-----
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 6% can indicate that the word or a phrase appears too many time in the content.

Frames

accessibilitySEO-content
No frames detected. We found 2 inline frame(s).
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 1 <H1>
    • Error 429 Calm down
  • 19 <H2>
    • Have a cookie
    • Animoji karaoke almost makes the iPhone X worth its $1,000 price tag
    • AUKEY’s wireless headphones are inexpensive and sound pretty good
    • You can access Trump’s twitter account and it’s your last day — what would you do?
    • This smartphone app is like an AI chastity belt for teens
    • Latest news
    • Latest funding rounds on Index.co
    • Apps
    • Gear
    • Tech
    • Creative
    • Contributors
    • Insights
    • Launch
    • World
    • Distract
    • Latest deals
    • Treat yourself
    • Who are you?
  • 15 <H3>
    • Facebook is about to ruin your feed with tacky animated GIF polls
    • Xbox One X Review: Unremarkably remarkable
    • AUKEY's wireless headphones are inexpensive and sound pretty good
    • Animoji karaoke almost makes the iPhone X worth its $1,000 price tag
    • How three companies are bringing communal living into major cities
    • Germany's carmakers want to introduce a Europe-wide electric car charging network by 2020
    • Xiaomi’s MIUI 9 promises stock Android performance
    • Robert Scoble apologizes for sexual misconduct, for what that's worth
    • Yes, esports are big enough to fill an Olympic stadium — can we shut up about that now?
    • Upcoming Events
    • Popular Companies
    • Trending Topics
    • Stay tuned
    • Help us out
    • Guru Meditation:
  • 78 <H4>
    • This smartphone app is like an AI chastity belt for teens
    • Twitter just updated the rules that apply to almost all of its users
    • The case for an artificially intelligent God
    • Ethereum's Vitalik Buterin: Biggest Bitcoin investment platform likely is a Ponzi scheme
    • Yes, esports are big enough to fill an Olympic stadium — can we shut up about that now?
    • Discuss cyber security, blockchain, and leadership with these industry leaders at TNW New York
    • Build and fly your very own flying, driving super drone — and it’s yours for only $32.99
    • Data scientists make six figures...and with this course, you can get on the road towards one
    • Glint Inc.
    • $20M
    • Glint
    • $20M
    • Rallyteam
    • $8.6M
    • CFX Markets
    • $2.2M
    • You can access Trump's twitter account and it's your last day — what would you do?
    • This smartphone app is like an AI chastity belt for teens
    • Facebook is about to ruin your feed with tacky animated GIF polls
    • Facebook's 'Bonfire' comes to Android (sort of)
    • Is your ISP secretly throttling your internet speed? Here's how to find out
    • Google is testing an elegant new interface for Google Now
    • Everything you need to know about the Google Pixel 2 XL's display woes
    • HTC's U11+ is a beautiful bezel-less upgrade to its squeezable flagship
    • Microsoft found a way to fit a 3.5mm headphone jack in half the space
    • Hands-on: The Razer Phone comes with a 120Hz display and incredibly good speakers
    • HTC's U11 Plus is getting a retro see-through color option
    • Sony's Aibo robot dog is making a comeback
    • Levi's Google-powered smart jacket isn't the smartest
    • This Halloween prankster erected a graveyard for defunct startups
    • Firefox is getting a Tor-based security upgrade
    • Nvidia's new AI creates 'people' out of thin air
    • This tech festival is implanting microchips instead of using tickets
    • This new AI can make your low resolution photos great again
    • Tackle the tools to get working as a graphic designer — for under $40
    • Tackle 22 classes covering digital marketing in all its forms for only $15
    • Facebook Live cuts out the middle man, adds its own screen-sharing feature
    • Craft the words to send your business soaring with these copywriting courses — and YOU decide the price
    • Twitter bot creates beautiful art out of glitchy YouTube videos
    • Turn emoji into awful abominations on this drag-and-drop site
    • Are you using these 5 essential headline strategies?
    • Why the gig economy needs blockchain
    • 8 ways tech will change the way you search online
    • This is how to teach a search engine what your business does
    • Online trading has adapted to new realities: social, crypto and millennials
    • Build a happier and healthier life with these 5 apps, at the office and beyond
    • The case for an artificially intelligent God
    • Ethereum's Vitalik Buterin: Biggest Bitcoin investment platform likely is a Ponzi scheme
    • Discuss cyber security, blockchain, and leadership with these industry leaders at TNW New York
    • Germany's carmakers want to introduce a Europe-wide electric car charging network by 2020
    • Detective by Charlie is an AI tool that's like having your own personal CIA
    • Reddit user claims Google shipped Pixel 2 XL without operating system installed
    • Google's 'Poly' is a cross-platform 3D library for VR/AR -- and it's free
    • GameStop's new subscription plan is like Netflix for used games
    • New York Times goes dark, launches .onion site only accessible through Tor
    • Review: Google's Pixelbook is everything we'd hoped for, but will anyone buy it?
    • Uber's launched a new credit card, and I can't wait to get one
    • Pay with Google rolls out to help you blast through checkout pages
    • Tesla will soon build its electric cars in China
    • No, Apple isn't 'enabling' Chinese censorship
    • 360 video shot over North Korea shows a sprawling, empty metropolis
    • Shop owner's takedown of Google leads to new consumer protection law in Colombia
    • China will track its citizens' every move with a new facial recognition system
    • Microsoft warns overreaching warrants could hamstring US cloud storage companies
    • For 11 minutes, Twitter was a Trump-free zone. It wasn't long enough.
    • Novel approach to AI wages war on writer's block
    • #MyOneScienceTweet makes Twitter seem like a smarter place
    • TwitchCon took over Long Beach -- and I had to explain it to baffled locals
    • Researcher finds bug in Google bug tracker, gains partial access and scores $15,000 in bounties
    • Apple's iOS 11.1 update brings amazing emoji and is available now
    • Microsoft VBA Bundle
    • The Complete Ethereum Blockchain Mastery Bundle
    • Windscribe VPN: Lifetime Pro Subscription
    • Adobe CC Essentials Training Bundle
    • Microsoft Excel Specialist Certification Bundle
    • SpiderOak ONE 1TB Cloud Storage: 1-Yr Subscription
    • #1 Cryptocurrency Investment Course: A Step-By-Step Guide
    • The Complete Computer Science Bundle
  • 29 <H5>
    • Sections
    • About TNW
    • TNW Sites
    • Creative
    • Tech
    • Apps
    • Apps
    • Series D
    • Series D
    • Series A
    • Venture Capital
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
    • Most popular
    • Latest
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (en.wikipedia.org/wiki/Character_encodings_in_HTML).

Language

usability
Declared Language: en-us (English)
Language Attribute: en-us (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

validity
Status: FAILED [10 errors, 1 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
Yes, we have detected following web analytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
Yes, https://thenextweb.com/robots.txt

Your robots.txt file is blocking search engines access to parts of the website.

User-agent: *
  • Disallow: *?p=*
  • Disallow: /wp-includes/
  • Disallow: /wp-login.php
See all 23 disallow directives
A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

Accessibility Check

accessibility
WCAG 2.0 (AA) Conformance Test: FAILED [152 error(s)]
  1. Anchor contains no text.
    [Line 226, Col 1] <a href="#"><i class="icon icon--cookie"></i></a>
    Add text to the a element or the title attribute of the a element or, if an image is used within the anchor, add Alt text to the image.
  2. i (italic) element used.
    [Line 226, Col 13] <i class="icon icon--cookie"></i>
    Replace your i elements with em or strong.
Subscribe to review all 152 errors
Following Web accessibility standards while developing a website can help users with specific needs, such as visually impaired, motor/mobility, auditory, seizures, as well as cognitively and intellectually impaired disabilities. Some of these fixes include general seo applications like Alt tags, Form labels, fixing empty links and adding alternative text. To read more about accessibility guidelines follow this link Web Content Accessibility Guidelines (WCAG) Overview.

Mobile Rendering

mobile
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (en.wikipedia.org/wiki/Favicon)

Custom 404 Error Page

usability
Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Web servers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Could not locate print-friendly CSS.
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

W3C CSS Validation

validity
Status: FAILED [55 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Domain Age

SEO-Authority
Your domain was registerd for the first time: 9 years, 3 months, 2 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (http://www.coconutheadphones.com/does-domain-agematter)

Domain Expiration

SEO-Authority
Your domain expires in: 2 years, 8 months, 28 days.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (https://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years/)

IP Canonicalization

SEO
No, your site's IP 151.101.193.208 does not redirect to thenextweb.com.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

URL Canonicalization

SEO
Yes, both the www.thenextweb.com and thenextweb.com resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 82% (High)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
91322.17s185.25 KB331.49 KB868.19 KB164.08 KB0 B54.43 KB1.57 MB

RecommendationImpact
Avoid landing page redirects
None
Enable compression
None
Leverage browser caching
Medium
Reduce server response time
None
Minify CSS
None
Minify HTML
Low
Minify JavaScript
None
Eliminate render-blocking JavaScript and CSS in above-the-fold content
High
Optimize images
Medium
Prioritize visible content
None

Subscribe for more details
PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Server Information

security

ISP:
Fastly
Server IP:
151.101.193.208
Server Location:
US CALIFORNIA, San Francisco

Name Server 1:
ns1.p03.dynect.net (208.78.70.3)
Name Server 2:
ns2.p03.dynect.net (204.13.250.3)
Name Server 3:
ns3.p03.dynect.net (208.78.71.3)
Name Server 4:
ns4.p03.dynect.net (204.13.251.3)
Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (http://www.youtube.com/watch?v=hXt23AXlJJU)

HTTPS (SSL)

security
Issued To:
Common Name (CN):
d2.shared.global.fastly.net
Issuer:
Common Name (CN):
GlobalSign CloudSSL CA - SHA256 - G3
Oranization (O):
GlobalSign nv-sa
Period of Validity
Begins On:
11/01/2017
Expires On:
10/06/2018
Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (http://googleonlinesecurity.blogspot.in/2014/08/https-as-ranking-signal_6.html).

Safe Browsing

security
Yes
Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

Spam Blacklist

security
Good, your IP 151.101.193.208 is not blacklisted.
Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

Email Address Obfuscation

security
Great, this webpage does not contain email addresses displayed in plain text.
It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails. See our email obfuscation techniques guide for more details.

Directory Browsing

security
Great, your server has directory browsing disabled.
Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

Whois Privacy

security
No contact information available.
Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

Server Signature

security
Good, your server does not provide version information.
Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).