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Traffic Rank

1,853,914 most visited website in the World Trend: down (+4,366,772)
136,684 most visited website in IN India
Traffic Rank is provided by Alexa

Visitors Localization

Low map legend High
CountryPercentDomain (ccTLD)Status
IN India86.1%toysferry.inNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (


We have located images with missing ALT attribute.
Number of images: 88
Missing alt tag: 87

List of images with missing ALT attributes:

  • (4 locations)
  • (2 locations)
  • (3 locations)
  • (3 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • (2 locations)
  • //
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (


We have found following title:

"Buy Best Quality Toys Online at Best Price - Toys Ferry"

Length: 55 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (

Description Metatag

We have found following description:

"Buy baby and kids Toys and Games Online at Low Price. Shop online for wide range of games for kids like educational toys, electronics toys, musical toys etc"

Length: 156 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking.

Keywords Metatag

No Keywords Found.
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

The Text to HTML ratio is 4.51%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
year olds1.23%15--15--
toys ferry1.15%141-2--
select options0.98%12-----
construction sets0.90%11--2--
outdoor toys0.74%9--1--
baby toy gift0.49%6--1--
toy gift sets0.49%6--1--
lego construction sets0.33%4--1--
creative spherical magic0.25%3--3--
magic cube speed0.25%3--3--

Warning: Keywords density of above 6% might have negative impact on search engine listing

Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 6% can indicate that the word or a phrase appears too many time in the content.


No frames detected. We found 3 inline frame(s).
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible ( If frames must be utilized consider <noframes> tag. (


No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (


  • 1 <H1>
    • The Best Toy Shop
  • 12 <H2>
    • Buy Exclusive toys here>> Shop Now
    • Various Toy Categories
    • Best Selling Toys
    • Top Rated Toys
    • About Toys Ferry
    • Toys for all age groups include:
    • Special Offers
    • Subscribe for our newsletter
    • Send us a message for any other enquiry.
    • Payment Options
    • Customer Support
    • Social Media
  • 9 <H3>
    • Quick links
    • EMPTY
    • Toys Finder
    • EMPTY
    • Select Toys by Age
    • EMPTY
  • 35 <H4>
    • EMPTY
    • View Our Special Offers
    • 1* Fun Creative Spherical Magic Cube Speed Rainbow Puzzles Ball for Children
    • 32 Pcs Mini Magnetic Designer Construction set
    • 5pcs Educational Roll Drum Musical Instruments Band Kit for Children
    • 6 Colors Magic Water Drawing Book with Magic Pen For Children Education Drawing Toy
    • BANDAI BEN 10 Projector Watch Omnitrix Alien Viewer,Cartoon Ben10 Illuminator Projector Toy Watch
    • Mini Kid’s Parachute Hand Throwing Outdoor Games Educational Children toy With Figure Soldier
    • Shineheng 162/165/220/240pcs Miraculous Dark Assembly Car Toy with Glow racing track.
    • Shineheng 56/112pcs Glow Race Stunt Track Set + 1pc LED Car
    • Throw Catch Ball Game Activity Toys Beach Garden Ball Game Sucker Disc
    • 1* Fun Creative Spherical Magic Cube Speed Rainbow Puzzles Ball for Children
    • Hot Colorful Slime Toy Non-Toxic Mud Clay
    • Hand throwing mini play parachute toy soldier Children’s Educational Toys
    • Baby Mobile Stroller Toys Plush Playing Doll
    • Educational Wooden Fridge Magnet
    • 5PCS/Set Foil Balloons Toys for kids.
    • 24 Pcs Set Kids House Building Blocks Educational Learning Construction Developmental Toy Set
    • Reloj live LED Clock Kid Silicone Multi-Purpose Date Time Electronic Calculator Wrist Watch for kid.
    • Criancas relogio Colorful Students Time Electronic Digital Sport wrist Watch
    • 1 Pc 2m Rainbow Umbrella Parachute Toy Jump-sack Ballute Play Parachute
    • 1 Pc Creative DIY Rubber Band Power Bionic Air Plane Ornithopter Birds Models Kite Toy
    • 1 pcs 25CM Cute Pea Stuffed Plant Doll Girlfriend Plush Toys For kids.
    • 1 Pcs Learning Education Mathematics Digital Intelligence Arithmetic Math Cube Toys for Children
    • 1:87 Crawler Tower Cable Excavator Alloy Die cast Model Engineering Tower Crane 1:87 Crawler Tower Cable Excavator Alloy Die cast Model Engineering Tower Crane
    • 1* Fun Creative Spherical Magic Cube Speed Rainbow Puzzles Ball for Children
    • 10 pcs/lot Baby Plush Toy Finger Puppets Tell Story Props Animal Doll Hand Puppet Kids Toys
    • 10 Pcs/lot Fashion Clothes Casual Party Dress Suits For Barbie Doll
    • $2.00
    • $2.85
    • $1.00
    • Quick Links
    • Toy Categories
    • Located At
    • Contact Details
  • 35 <H5>
    • Arts, Crafts & Games
    • Baby & Toddler Toys
    • Baby Toy Gift Sets
    • Ben 10 Watches
    • Bruder Tractor, Digger,truck and Construction Toys
    • Building Sets
    • Dolls Houses
    • Lego Construction Sets
    • Meccano Construction Sets
    • Model Figures and Animals
    • Outdoor Toys
    • Between 20$-40$
    • Between 40$-60$
    • Between 60$-80$
    • Between 80$-100$
    • Above 100$
    • Toys for New Born Baby
    • Toys for 1 Year Old
    • Toys for 2 Year Olds
    • Toys for 3 Year Olds
    • Toys for 4 Year Olds
    • Toys for 5 Year Olds
    • Toys for 6 Year Olds
    • Toys for 7 Year Olds
    • Toys for 8 Year Olds
    • Toys for 9 Year Olds
    • Toys for 10 Year Olds
    • Toys for 11 Year Olds
    • Toys for 12 Year Olds
    • Toys for 13 Year Olds
    • Toys for 14 Year Olds
    • Toys for 15 Year Olds
    • Toys for 16 Year Olds
    • IMAGE []
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (


The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (

Character Encoding

UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use.


Declared Language: en-US (English)
Language Attribute: en-US (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

Status: FAILED [10 errors, 0 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

<font>4The font element has been deprecated in favor of the font and color style properties.
<marquee>1The marquee tag should be avoided because it has been deprecated. The CSS marquee style should be used instead.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them.

Nested HTML Tables

Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

Yes, we have detected following web analytics tools:
  • Google analytics icon Google™ Analytics
  • Facebook Pixel icon Facebook Pixel
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.



Your robots.txt file is blocking search engines access to parts of the website.

User-agent: *
  • Disallow: /wp-admin/
  • Allow: /wp-admin/admin-ajax.php
A robots.txt file restricts access to search engine robots that crawl the web. (

XML Sitemap

Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (

Accessibility Check

Data could not be obtained.
Following Web accessibility standards while developing a website can help users with specific needs, such as visually impaired, motor/mobility, auditory, seizures, as well as cognitively and intellectually impaired disabilities. Some of these fixes include general seo applications like Alt tags, Form labels, fixing empty links and adding alternative text. To read more about accessibility guidelines follow this link Web Content Accessibility Guidelines (WCAG) Overview.

Mobile Rendering

Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (

Mobile Experience

Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (


size: 512px  by  512px
type: image/png

Warning: favicon dimensions are incorrect. Recommended sizes are 16x16, 32x32, 48x48 and 64x64 px

No hi-resolution (192x192) icon found.
Apple touch icon not found
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts.

Custom 404 Error Page

Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Web servers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (


Could not locate print-friendly CSS.
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information.

W3C CSS Validation

Status: FAILED [48 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Domain Age

Your domain was registerd for the first time: 1 year, 2 months, 10 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months.

Domain Expiration

Your domain expires in: 9 months, 20 days, 8 hours.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (

IP Canonicalization

No, your site's IP does not redirect to
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization.

URL Canonicalization

Yes, both the and resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (

Page Speed

Google Page Speed score: 34% (Low)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
2262618.85s347.52 KB3.35 MB4.8 MB1.41 MB0 B303.31 KB10.2 MB

Avoid landing page redirects
Enable compression
Leverage browser caching
Reduce server response time
Minify CSS
Minify HTML
Minify JavaScript
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Optimize images
Prioritize visible content

Subscribe for more details
PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (

Server Information


Server IP:
Server Location:
US CALIFORNIA, Los Angeles (West Los Angeles)

Name Server 1: (
Name Server 2: (
Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (


Issued To:
Common Name (CN):
Common Name (CN):
COMODO RSA Domain Validation Secure Server CA
Oranization (O):
Period of Validity
Begins On:
Expires On:
Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (

Safe Browsing

Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

Spam Blacklist

Good, your IP is not blacklisted.
Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (

Email Address Obfuscation

There is 1 email in plain text on the webpage:
It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails. See our email obfuscation techniques guide for more details.

Directory Browsing

Great, your server has directory browsing disabled.
Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (

Whois Privacy

Select Contact Domain Holder link at
Administrative Contact:
Select Contact Domain Holder link at
Technical Contact:
Select Contact Domain Holder link at
Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

Server Signature

On, Apache PHP/5.6.37
Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible.