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performancePerformance
SEO-AuthoritySEO-Authority
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Report for atpik.com

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Traffic Rank

visitors
191,222 most visited website in the World Trend: down (+84,106)
868 most visited website in QA Qatar
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
QA Qatar90.1%atpik.qaNot available.
IN India8.0%atpik.inNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
We have located images with missing ALT attribute.
Number of images: 119
Missing alt tag: 13

List of images with missing ALT attributes:

  • https://www.facebook.com/tr?id=1774299405979379&ev=PageView &noscript=1
  • //atpiksecure-5762.kxcdn.com/uploads/new/cart.png
  • https://www.atpik.com/uploads/home_side_banners/FOOD.jpg
  • https://www.atpik.com/uploads/home_side_banners/food-2.jpg
  • https://www.atpik.com/uploads/home_side_banners/food-3.jpg
  • https://www.atpik.com/uploads/home_side_banners/user.jpg
  • uploads/category/side/1528190681_s_0.jpg
  • //atpiksecurejpeg-5762.kxcdn.com/images/loading_img.gif (3 locations)
  • https://www.atpik.com/images/android1.png
  • https://www.atpik.com/images/ios.png
  • https://www.atpik.com/images/skip1.png
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"Online Shopping Qatar | Buy Online Phones, Grocery, Fashion, Electronics - AtPik"

Length: 80 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"Doha Qatar Online Shopping. Shop Online Mobiles & Laptops, Home Appliances, Personal care, Kitchen Items, Baby Care products & Gifts in Qatar. Buy Online at AtPik!"

Length: 163 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking.

Keywords Metatag

SEO-content
We have found 9 keywords:
  • qatar online shopping
  • buy mobiles online qatar
  • shop online doha
  • online shopping doha
  • qatar online shopping electronics
  • online shopping websites
  • buy fashion jewelry online qatar
  • buy grocery online doha
  • atpik.
Length: 215 characters
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 23.34%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
new3.06%54--1--
qatar1.36%2412-10-
phone1.25%22---12-
case1.25%22---11-
hash1.25%22---10-
premium1.25%22---10-
fashion1.19%211-51-
home1.19%21-131-
sony1.19%21---10-
xperia1.14%20---10-
hash sony1.14%20-----
phone case1.14%20-----
premium phone1.14%20-----
sony xperia1.14%20-----
online shopping0.62%1111---
hash sony xperia1.14%20-----
premium phone case1.14%20-----
qatar online shopping0.57%10-1---
cryst qtz brac0.57%10-----
bio cook oil0.34%6-----
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 6% can indicate that the word or a phrase appears too many time in the content.

Frames

accessibilitySEO-content
No frames detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 0 <H1>
  • 0 <H2>
  • 1 <H3>
    • Download Atpik App
  • 34 <H4>
    • Women Fashion
    • Electronics
    • Beauty & Health
    • Baby, Kids and Toys
    • Grocery & Staples
    • Florist & Chocolates
    • Home & Kitchen
    • Men Fashion
    • Mobile / Computers
    • Women Fashion
    • Electronics
    • Beauty & Health
    • Baby, Kids and Toys
    • Grocery & Staples
    • Florist & Chocolates
    • Home & Kitchen
    • Men Fashion
    • Mobile / Computers
    • New Product
    • Women Fashion
    • Electronics
    • Beauty & Health
    • Grocery & Staples
    • Home & Kitchen
    • HOT BRANDS
    • OUR PICKS
    • TRENDS
    • FOR MEN
    • FOR WOMEN
    • Product Description
    • Information
    • Support
    • Recent Post
    • Contact Us
  • 0 <H5>
  • 1 <H6>
    • Convenience Fee 0
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use.

Language

usability
Declared Language: en (English)
Language Attribute: en (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

validity
Data could not be obtained.
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them.

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
Yes, we have detected following web analytics tools:
  • Google analytics icon Google™ Analytics
  • Facebook Pixel icon Facebook Pixel
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (www.sitemaps.org/protocol.html)

Accessibility Check

accessibility
WCAG 2.0 (AA) Conformance Test: FAILED [32 error(s)]
  1. id attribute is not unique.
    [Line 581, Col 1] <body> <div class="loader"></div> <!-- TOP HEADER --> <section class="container-fluid top-header ...(ar)
    Modify the id attribute value so it is unique.
  2. i (italic) element used.
    [Line 93, Col 64] <i class="fa fa-heart-o" aria-hidden="true"></i>
    Replace your i elements with em or strong.
  3. i (italic) element used.
    [Line 94, Col 67] <i class="fa fa-user-plus" aria-hidden="true"></i>
    Replace your i elements with em or strong.
  4. i (italic) element used.
    [Line 96, Col 69] <i class="fa fa-sign-in" aria-hidden="true"></i>
    Replace your i elements with em or strong.
  5. Label text is empty.
    [Line 101, Col 10] <input type="email" required class="form-control" id="signin-email" name="email" placeholder="Email ...
    Add text to the label element.
  6. input element, type of "password", missing an associated label.
    [Line 103, Col 10] <input type="password" class="form-control" id="signin-pwd" name="password" placeholder="Password" r ...
    Add a label element that surrounds the control's label. Set the for attribute on the label element to the same value as the id attribute of the control. And/or add a title attribute to the input element. And/or create a label element that contains the input element.
  7. input element, type of "password", has no text in label.
    [Line 103, Col 10] <input type="password" class="form-control" id="signin-pwd" name="password" placeholder="Password" r ...
    Add text to the input element's associated label that describes the purpose or function of the control.
  8. Label text is empty.
    [Line 103, Col 10] <input type="password" class="form-control" id="signin-pwd" name="password" placeholder="Password" r ...
    Add text to the label element.
  9. input element, type of "checkbox", has no text in label.
    [Line 107, Col 17] <input type="checkbox" name="remember_me" id="signin-remember" value="on">
    Add text to the input element's associated label that describes the purpose or function of the control.
  10. Label text is empty.
    [Line 107, Col 17] <input type="checkbox" name="remember_me" id="signin-remember" value="on">
    Add text to the label element.
  11. i (italic) element used.
    [Line 110, Col 162] <i class="fa fa-facebook" aria-hidden="true"></i>
    Replace your i elements with em or strong.
  12. i (italic) element used.
    [Line 111, Col 157] <i class="fa fa-google-plus" aria-hidden="true"></i>
    Replace your i elements with em or strong.
  13. Image used as anchor is missing valid Alt text.
    [Line 140, Col 71] <img src="//atpiksecure-5762.kxcdn.com/uploads/new/cart.png" alt="">
    Add Alt text that identifies the purpose or function of the image.
  14. select element missing an associated label.
    [Line 158, Col 13] <select class="form-control cart-select-opt delivery_method" id="cart_delivery_method" onchange="set ...
    Add a label element that surrounds the control's label. Set the for attribute on the label element to the same value as the id attribute of the control. And/or add a title attribute to the input element. And/or create a label element that contains the input element.
  15. input element, type of "text", missing an associated label.
    [Line 182, Col 14] <input type="text" class="form-control m-b-10 cursor-pointer sch_delivery_date" name="sch_delivery_d ...
    Add a label element that surrounds the control's label. Set the for attribute on the label element to the same value as the id attribute of the control. And/or add a title attribute to the input element. And/or create a label element that contains the input element.
  16. Label text is empty.
    [Line 182, Col 14] <input type="text" class="form-control m-b-10 cursor-pointer sch_delivery_date" name="sch_delivery_d ...
    Add text to the label element.
  17. input element, type of "text", has no text in label.
    [Line 182, Col 14] <input type="text" class="form-control m-b-10 cursor-pointer sch_delivery_date" name="sch_delivery_d ...
    Add text to the input element's associated label that describes the purpose or function of the control.
  18. select element missing an associated label.
    [Line 185, Col 14] <select class="form-control cart-select-opt seldelslots" onchange="setdeliveryslot(this.value)" id=" ...
    Add a label element that surrounds the control's label. Set the for attribute on the label element to the same value as the id attribute of the control. And/or add a title attribute to the input element. And/or create a label element that contains the input element.
  19. input element, type of "text", missing an associated label.
    [Line 219, Col 7] <input type="text" class="form-control" placeholder="Search Entire Store Here" name="q" id="searchid ...
    Add a label element that surrounds the control's label. Set the for attribute on the label element to the same value as the id attribute of the control. And/or add a title attribute to the input element. And/or create a label element that contains the input element.
  20. Label text is empty.
    [Line 219, Col 7] <input type="text" class="form-control" placeholder="Search Entire Store Here" name="q" id="searchid ...
    Add text to the label element.
  21. input element, type of "text", has no text in label.
    [Line 219, Col 7] <input type="text" class="form-control" placeholder="Search Entire Store Here" name="q" id="searchid ...
    Add text to the input element's associated label that describes the purpose or function of the control.
  22. i (italic) element used.
    [Line 222, Col 9] <i class="glyphicon glyphicon-search brand-blue"></i>
    Replace your i elements with em or strong.
  23. i (italic) element used.
    [Line 239, Col 4] <i class="glyphicon glyphicon-arrow-left"></i>
    Replace your i elements with em or strong.
  24. i (italic) element used.
    [Line 255, Col 44] <i class="fa fa-home"></i>
    Replace your i elements with em or strong.
  25. Label text is empty.
    [Line 555, Col 34] <input type="email" class="form-control" id="search_signin-email" name="email" placeholder="Email Ad ...
    Add text to the label element.
  26. input element, type of "password", missing an associated label.
    [Line 559, Col 34] <input type="password" class="form-control" id="search_signin-pwd" name="pass" placeholder="Password ...
    Add a label element that surrounds the control's label. Set the for attribute on the label element to the same value as the id attribute of the control. And/or add a title attribute to the input element. And/or create a label element that contains the input element.
  27. input element, type of "password", has no text in label.
    [Line 559, Col 34] <input type="password" class="form-control" id="search_signin-pwd" name="pass" placeholder="Password ...
    Add text to the input element's associated label that describes the purpose or function of the control.
  28. Label text is empty.
    [Line 559, Col 34] <input type="password" class="form-control" id="search_signin-pwd" name="pass" placeholder="Password ...
    Add text to the label element.
  29. input element, type of "checkbox", has no text in label.
    [Line 562, Col 53] <input type="checkbox" name="remember_me" id="signin-remember-2" value="on">
    Add text to the input element's associated label that describes the purpose or function of the control.
  30. Label text is empty.
    [Line 562, Col 53] <input type="checkbox" name="remember_me" id="signin-remember-2" value="on">
    Add text to the label element.
  31. i (italic) element used.
    [Line 605, Col 59] <i class="fa fa-bars hidden-xs" aria-hidden="true"></i>
    Replace your i elements with em or strong.
  32. i (italic) element used.
    [Line 1197, Col 35] <i class="fa fa-download" aria-hidden="true"></i>
    Replace your i elements with em or strong.
Following Web accessibility standards while developing a website can help users with specific needs, such as visually impaired, motor/mobility, auditory, seizures, as well as cognitively and intellectually impaired disabilities. Some of these fixes include general seo applications like Alt tags, Form labels, fixing empty links and adding alternative text. To read more about accessibility guidelines follow this link Web Content Accessibility Guidelines (WCAG) Overview.

Mobile Rendering

mobile
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability
No hi-resolution (192x192) icon found.
Excellent, apple touch icon found.
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts.

Custom 404 Error Page

usability
No custom 404 error page detected.

Warning: Soft 404 error detected redirecting to https://www.atpik.com/404error.

A 404 is a standard http response code for a resource that cannot be located on the server. Web servers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Great, you are using print-friendly CSS:
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information.

W3C CSS Validation

validity
Status: FAILED [37 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Indexed Pages

SEO-Authority
Estimated number of pages indexed by Google™: about 10K
The higher number of indexed pages the more content search engines can index, which increases overall value of the website.

Domain Age

SEO-Authority
Your domain was registerd for the first time: 3 years, 2 months, 10 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months.

Domain Expiration

SEO-Authority
Your domain expires in: 9 months, 19 days, 16 hours.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (https://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years/)

IP Canonicalization

SEO
No, your site's IP 172.81.117.102 does not redirect to atpik.com.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization.

URL Canonicalization

SEO
Yes, both the www.atpik.com and atpik.com resolve to the same URL.
Warning: Current redirect is "HTTP/1.1 302 Found" but it should be "HTTP/1.1 301 Moved Permanently"
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 56% (Low)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
1461819.89s382.12 KB3.09 MB1.71 MB759.32 KB0 B318.91 KB6.22 MB

RecommendationImpactDetails
Avoid landing page redirects
None
Your page has no redirects.
    Enable compression
    None
    You have compression enabled.
      Leverage browser caching
      Low
      Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
        Leverage browser caching for the following cacheable resources:
        Reduce server response time
        High
        In our test, your server responded in 3.2 seconds.
          There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.
            Minify CSS
            None
            Your CSS is minified.
              Minify HTML
              Low
              Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
                Minify HTML for the following resources to reduce their size by 8.4KiB (22% reduction).
                Minify JavaScript
                Low
                Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
                  Minify JavaScript for the following resources to reduce their size by 19.9KiB (43% reduction).
                  Eliminate render-blocking JavaScript and CSS in above-the-fold content
                  High
                  Optimize images
                  High
                  Properly formatting and compressing images can save many bytes of data.
                    Optimize the following images to reduce their size by 359.3KiB (44% reduction).
                    Prioritize visible content
                    Low
                    Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
                      The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.
                      • Only about 60% of the final above-the-fold content could be rendered with the full HTML response.
                      • Click to see the screenshot with only the HTML response: snapshot:22

                      PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (www.mattcutts.com/blog/site-speed)

                      Server Information

                      security

                      ISP:
                      InMotion Hosting
                      Server IP:
                      172.81.117.102
                      Server Location:
                      US CALIFORNIA, Los Angeles (Westchester)

                      Name Server 1:
                      ns1.inmotionhosting.com (74.124.210.242)
                      Name Server 2:
                      ns2.inmotionhosting.com (70.39.150.2)
                      Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (www.youtube.com/watch?v=hXt23AXlJJU)

                      HTTPS (SSL)

                      security
                      Issued To:
                      Common Name (CN):
                      *.atpik.com
                      Issuer:
                      Common Name (CN):
                      COMODO RSA Domain Validation Secure Server CA
                      Oranization (O):
                      COMODO CA Limited
                      Period of Validity
                      Begins On:
                      08/09/2018
                      Expires On:
                      08/09/2019
                      Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (security.googleblog.com/2014/08/https-as-ranking-signal_6.html).

                      Safe Browsing

                      security
                      Yes
                      Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

                      Spam Blacklist

                      security
                      Good, your IP 172.81.117.102 is not blacklisted.
                      Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

                      Email Address Obfuscation

                      security
                      There is 1 email in plain text on the webpage:
                      • info@atpik.com
                      It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails. See our email obfuscation techniques guide for more details.

                      Directory Browsing

                      security
                      Great, your server has directory browsing disabled.
                      Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (https://technet.microsoft.com/en-us/library/cc731109)

                      Whois Privacy

                      security
                      No contact information available.
                      Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

                      Server Signature

                      security
                      Good, your server does not provide version information.
                      Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible.