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socialSocial
backlinksBacklinks
visitorsVisitors
accessibilityAccessibility
SEO-contentSEO-content
technologyTechnology
validityValidity
usabilityUsability
SEOSEO
mobileMobile
performancePerformance
SEO-AuthoritySEO-Authority
securitySecurity

Report for trawex.com

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Traffic Rank

visitors
140,142 most visited website in the World Trend: down (+24,829)
24,255 most visited website in IN India
Traffic Rank is provided by Alexa

Visitors Localization

visitors
Low map legend High
CountryPercentDomain (ccTLD)Status
IN India76.2%trawex.inNot available.
US United States3.2%trawex.usNot available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (http://www.searchenginejournal.com/seo-without-boarders-a-guide-to-international-seo-nick-paterman/60092/)

Images

accessibilitySEO-content
Perfect, all images have ALT attribute.
Number of images: 64
Missing alt tag: 0
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (www.w3.org/QA/Tips/altAttribute)

Title

SEO-content
We have found following title:

"Travel Portal Development, Hotel & Flight Booking Software | Trawex"

Length: 67 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (www.w3.org/QA/Tips/good-titles)

Description Metatag

SEO-content
We have found following description:

"We are a Travel Software Development company. Our products are Hotel Booking Software, Flight Booking Engine, Car Rental Software, Tour Operator Software so on"

Length: 160 characters
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking.

Keywords Metatag

SEO-content
We have found 13 keywords:
  • Travel Technology Solutions
  • Mobile Application development
  • Online Booking Software
  • Top 10 Travel Technology Providers
  • Top 10 Travel Technology Companies
  • Travel Portal Development
  • Travel Software
  • Mobile App Development
  • Travel API Integration
  • Hotel & Flight Booking Software
  • Travel Website Design & Development
  • Payment Gateway Integration
  • Online Hotel Booking Engine - Trawex
Length: 385 characters
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.

Text to HTML Ratio

SEO-content
The Text to HTML ratio is 22.87%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

SEO-content
Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
travel7.88%1061-1666-
technology3.71%50--739-
booking2.08%281-414-
online2.08%28--718-
development2.01%271-223-
trawex1.86%251-11--
portal1.63%221--21-
top1.04%14---14-
suppliers0.97%13--3--
system0.89%12-----
travel technology3.49%47--4--
portal development1.63%221----
travel portal1.63%221----
online travel0.97%13-----
booking travel0.59%8-----
travel portal development1.63%221----
online travel portal0.89%12-----
booking travel technology0.59%8-----
travel technology providers0.52%7-----
travel technology companies0.52%7-----

Warning: Keywords density of above 5% might have negative impact on search engine listing

Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 6% can indicate that the word or a phrase appears too many time in the content.

Frames

accessibilitySEO-content
Yes, 2 inline frame(s) detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible (searchenginewatch.com/article/2064573/Search-Engines-and-Frames). If frames must be utilized consider <noframes> tag. (www.w3schools.com/tags/tag_noframes.asp).

Flash

accessibilitytechnologySEO-content
No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (support.google.com/webmasters/bin/answer.py?hl=en&answer=72746#1).

Headings

SEO-content
  • 20 <H1>
    • technology partner for the travel industry.
    • Global Footprint
    • Let us put the #No.1 Cloud Solution from IBM to work for you
    • Let’s Discover
    • The World Together
    • The Leading
    • Travel Suppliers
    • Reasons to work with Trawex?
    • Mobile Ready Web Development
    • Accelerating Online Transformation
    • Our Clients Are
    • What We Offer
    • Exceptional Commitment to Customer Success
    • Cloud based Technology fueling for High Performance
    • Your Business never stops growing Neither does Trawex Fanatical Support
    • Features
    • Get your travel busines online
    • Clients and Partners
    • Our Approach
    • Trawex in the Media
  • 2 <H2>
    • Trawex has been named the best
    • Let us put the # 1 Managed cloud based Travel Technology solution work for you
  • 6 <H3>
    • Over 1 million transactions happen on our customer ‘s travel portals in a day. With Trawex, Accelerate your Growth and Spark Innovation.
    • More data centers. In more locations. Around the world.
    • We partner with IBM to offer you the best fit cloud based travel technology solution.
    • Who We Are
    • What We Do
    • Why Us
  • 10 <H4>
    • Brands Academy Awards
    • Every project we take on starts with the aim of being our 'best yet', so you can be assured that our attention to detail and high quality work is present in every job we craft. We want our customers to be as excited and proud of the end product as we are, and we strive towards that goal every day.
    • Whatever your Business requirement, Trawex offers completely managed best fit travel technology solution.
    • Unlimited XML connections
    • Quotation Builder
    • Dynamic Packaging
    • White Label Website Affiliates
    • Windows Azure
    • Affordable
    • In Great Company
  • 8 <H5>
    • With data centers across North America, Europe, and Asia, customers can provision cloud resources where (and when) they need them. Each data center is connected to global private network, making data transfers faster and more efficient anywhere in the world. Performance, flexibility and control isn’t just on demand, it’s also just around the corner.
    • Does your technology provider here what it takes to protect your data. The ibm cloud is supported by 6000 security consultants in 10 operation centers worldwide
    • One of the leading online booking engine providers EXCLUSIVELY for travel agencies. Our aim is to provide you with a fast and easy online access to the products your clients are asking for, wherever and whenever that may be.
    • Choose Trawex to Digitally Transform your Travel Business and Navigate to Innovation. It shouldn’t take months or cost half a million.
    • Online Travel Agencies
    • Tour Operators
    • Hotel Booking Portals
    • Meta Search Engine
  • 16 <H6>
    • B2C Booking Engines
    • Travel portals Dummy Text
    • XML API Integration Dummy Text
    • B2B Reservation Platform
    • Social Media Integration
    • Add ons Dummy Text
    • At Trawex we do things in a different way, Why climb the stairs when you can just takethe slide. Our customers never go alone when we can be there to help every stage of the development. That's what we call Trawex Fanatical Support.
    • If there is one thing you do today, get your travel business online. Everyone are talking of going online. Provide yourself and your agents with their own B2B/B2C booking engine. Trawex platform consist of many components assembled to get your one stop travel software and travel technology, to automate travel business process and configured in many ways to meet your business goals. Here's what you'll get (its affordable, easy and profitable).
    • Some of the world’s most aggressive and ambitious travel companies seek us out. 99% of them retain us year on year.
    • We believe strongly in specialization, and this specialized expertise helps find solutions that have real impression and help our clients win. We approaches every client's business as if it were our own. Our deep industry knowledge combined with our close partnerships with worldwide suppliers and clients enable us to bring fresh perspectives and creative thinking to the problems we solve. With the benefit of true expert knowledge and practical experience, we can deliver more thoughtful, creative and powerful work. We ensure our work has lasting benefit by developing a close bond with our clients and being deeply committed to their success. In all that we do, internally and externally, we are committed to advancing a better way. We roll up our sleeves and fully partner with our clients. This builds deep and enjoyable relationships. At trawex, we share a "can do" attitude and our approach is focused on seeking to increase quality in all that we do.
    • We believe strongly in specialization, and this specialized expertise helps find solutions that have real impression and help our clients win. We approaches every client's business as if it were our own. Our deep industry knowledge combined with our close partnerships with worldwide suppliers and clients enable us to bring fresh perspectives and creative thinking to the problems we solve.
    • Company
    • Products
    • More
    • We’d love to hear from you
    • Clients base in
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (www.w3schools.com/tags/tag_hn.asp).

Doctype

technologyvalidity
HTML 5
The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (www.w3schools.com/tags/tag_DOCTYPE.asp)

Character Encoding

technologyvalidity
UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use.

Language

usability
Declared Language: None
Language Attribute: None
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

validity
Status: FAILED [34 errors, 21 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

technologyvalidity
Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (webdesign.about.com/od/htmltags/a/bltags_deprctag.htm)

Nested HTML Tables

accessibilitytechnology
Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

technology
Yes, we have detected following web anlytics tools:
  • Google analytics icon Google™ Analytics
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.

robots.txt

SEO
A robots.txt file restricts access to search engine robots that crawl the web. (www.robotstxt.org/robotstxt.html)

XML Sitemap

SEO
Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (http://www.sitemaps.org/protocol.html)

Mobile Rendering

mobile
Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

mobileperformanceSEO
Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

Mobile Experience

mobileusability
Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (https://developers.google.com/webmasters/smartphone-sites/)

Favicon

usability
favicon
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts.

Custom 404 Error Page

usability
No custom 404 error page detected.

Warning: Soft 404 error detected redirecting to http://www.trawex.com/404.

A 404 is a standard http response code for a resource that cannot be located on the server. Web servers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (https://support.google.com/webmasters/answer/181708)

Printability

usability
Great, you are using print-friendly CSS:
Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (webdesign.about.com/od/printerfriendly/a/aa041403a.htm)

W3C CSS Validation

validity
Status: FAILED [98 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Page Rank

SEO-Authority
PR: 0 out of 10 (Very Poor)
PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more.

Indexed Pages

SEO-Authority
Estimated number of pages indexed by Google™: about 600
Estimated number of pages indexed by Bing™: about 1K
The higher number of indexed pages the more content search engines can index, which increases overall value of the website.

Domain Age

SEO-Authority
Your domain was registerd for the first time: 2 years, 9 months, 5 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (http://www.coconutheadphones.com/does-domain-agematter)

Domain Expiration

SEO-Authority
Your domain expires in: 3 years, 2 months, 24 days.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (https://www.hover.com/blog/three-reasons-to-renew-your-domain-names-for-five-years/)

IP Canonicalization

SEO
No, your site's IP 119.81.36.6 does not redirect to trawex.com.
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

URL Canonicalization

SEO
Yes, both the www.trawex.com and trawex.com resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (www.mattcutts.com/blog/seo-advice-url-canonicalization)

Page Speed

performanceSEO
Google Page Speed score: 44% (Low)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
145155.82s249.17 KB1.78 MB1.18 MB279.67 KB0 B82.7 KB3.56 MB

RecommendationImpactDetails
Avoid landing page redirects
None
Your page has no redirects.
    Enable compression
    High
    Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
      Enable compression for the following resources to reduce their transfer size by 519.9KiB (78% reduction).
      Leverage browser caching
      High
      Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
        Leverage browser caching for the following cacheable resources:
        Reduce server response time
        None
        Your server responded quickly.
          Minify CSS
          Medium
          Compacting CSS code can save many bytes of data and speed up download and parse times.
            Minify CSS for the following resources to reduce their size by 29.3KiB (11% reduction).
            Minify HTML
            Medium
            Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
              Minify HTML for the following resources to reduce their size by 59.7KiB (32% reduction).
              Minify JavaScript
              Medium
              Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
                Minify JavaScript for the following resources to reduce their size by 33.4KiB (13% reduction).
                Eliminate render-blocking JavaScript and CSS in above-the-fold content
                Medium
                Your page has 6 blocking script resources and 9 blocking CSS resources. This causes a delay in rendering your page.
                  None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
                    Remove render-blocking JavaScript:Optimize CSS Delivery of the following:
                    Optimize images
                    High
                    Properly formatting and compressing images can save many bytes of data.
                      Optimize the following images to reduce their size by 104.7KiB (7% reduction).
                      Prioritize visible content
                      None
                      You have the above-the-fold content properly prioritized.

                        PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (http://www.mattcutts.com/blog/site-speed)

                        Server Information

                        security
                        Server IP:
                        119.81.36.6
                        Server Location:
                        SG -, -

                        Name Server 1:
                        ns07.domaincontrol.com (216.69.185.4)
                        Name Server 2:
                        ns08.domaincontrol.com (208.109.255.4)
                        Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (http://www.youtube.com/watch?v=hXt23AXlJJU)

                        HTTPS (SSL)

                        security
                        Issued To:
                        Common Name (CN):
                        trawex.com
                        Issuer:
                        Common Name (CN):
                        Go Daddy Secure Certificate Authority - G2
                        Oranization (O):
                        GoDaddy.com, Inc.
                        Oranizational Unit (OU):
                        http://certs.godaddy.com/repository/
                        Period of Validity
                        Begins On:
                        06/03/2015
                        Expires On:
                        06/03/2016
                        Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (http://googleonlinesecurity.blogspot.in/2014/08/https-as-ranking-signal_6.html).

                        Safe Browsing

                        security
                        Yes
                        Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. If your site is marked as unsafe see our guide on how to fix websites blocked by google safe browsing

                        Spam Blacklist

                        security
                        Good, your IP is not blacklisted.
                        Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (www.stopforumspam.com)

                        Email Address Obfuscation

                        security
                        There is 1 email in plain text on the webpage:
                        It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails. See our email obfuscation techniques guide for more details.

                        Directory Browsing

                        security
                        Great, your server has directory browsing disabled.
                        Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (http://technet.microsoft.com/en-us/library/cc731109)

                        Whois Privacy

                        security
                        Registrant:
                        Name:
                        Registration Private
                        Organization:
                        Domains By Proxy, LLC
                        Address:
                        14747 N Northsight Blvd Suite 111, PMB 309, Scottsdale, 85260, US
                        Phone:
                        +1.4806242599
                        Fax:
                        +1.4806242598
                        Administrative Contact:
                        Name:
                        Registration Private
                        Organization:
                        Domains By Proxy, LLC
                        Address:
                        14747 N Northsight Blvd Suite 111, PMB 309, Scottsdale, 85260, US
                        Phone:
                        +1.4806242599
                        Fax:
                        +1.4806242598
                        Technical Contact:
                        Name:
                        Registration Private
                        Organization:
                        Domains By Proxy, LLC
                        Address:
                        14747 N Northsight Blvd Suite 111, PMB 309, Scottsdale, 85260, US
                        Phone:
                        +1.4806242599
                        Fax:
                        +1.4806242598
                        Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

                        Server Signature

                        security
                        On, Apache PHP/5.5.32
                        Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).