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    Generated on Wednesday, April 6th 2016 6:31 am

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Traffic Rank

287,602 most visited website in the World Trend: down (+65,278)
59,207 most visited website in US United States
Traffic Rank is provided by Alexa

Visitors Localization

Low map legend High
CountryPercentDomain (ccTLD)Status
US United States65.3%blufftontoday.usNot available.
IN India10.9%blufftontoday.inNot available.
UK United available.
Registering country code top level domains (ccTLD) can prevent potential competitors from taking advantage of your primary domain reputation. It is also one of the ways to improve country specific SEO and performance. (


We have located images with missing ALT attribute.
Number of images: 136
Missing alt tag: 118

List of images with missing ALT attributes:

  • /sites/all/themes/whitelabel/images/blank.gif (15 locations)
  • /sites/all/themes/blufftontoday/images/blank.gif (10 locations)
  • /sites/all/modules/contrib/panels/images/blank.gif (70 locations)
The "alt" attribute provides a text equivalent for the image. If the browser cannot display an image the alt description will be given in its place. Furthermore, some visitors cannot see images as they might be blind in which the alt tag provides a valuable image description. Finally, search engines utilize the alt attribute for image search indexing. (


We have found following title:

"Bluffton Today | It's what people are talking about in Bluffton, SC"

Length: 67 characters
The <TITLE> element provides a short piece of text describing the document. The title is very important as it shows in the window title bars, bookmarks and search results. Title should be between 60 to 80 characters long. (

Description Metatag

No Description Found.
The description attribute should provide a concise explanation of a Web page's content. Also, the description is often displayed on search engine results and can indirectly affect page ranking. (

Keywords Metatag

We have found 2 keywords:
  • Bluffton
  • South Carolina
Length: 24 characters
The keywords attribute was utilized by search engines to provide more accurate search results. Due to the over usage and spamming the keywords attribute has been phased out and is no longer relevant. Google doesn't use the "keywords" meta tag in web search ranking.(

Text to HTML Ratio

The Text to HTML ratio is 14.74%
Original content is by far the single most important element to search engines. Low Text to HTML ratio indicates little content for search engines to index. We consider it to be good practice to have a Text to HTML ratio of at least 10% and ideal above 20%

Keyword Density & Consistency

Consistent Keywords % Density # Count T Title D Desc. H <H> A ALT B <b>
sarita chourey1.57%15-----
bluffton today0.73%71----
deeanna wilkerson0.63%6-----
south carolina0.52%5--3--
bluffton high0.52%5--2--
bluffton high school0.42%4--2--
submit birth announcement0.31%3-----
out royals following0.21%2--2--
mets shut out0.21%2--2--
shut out royals0.21%2--2--
Keywords density and consistency are notable factors for optimal page SEO. Preferred keywords should have higher keywords density indicating their importance. Optimally, preferred keywords should also be consistently utilized in multiple essential areas of the page such as title, description meta tag, h1 through h6 headings, alt image attributes, backlinks and internal links anchor text. Keyword density of above 5% is a good indication that the word or phrase appears too many time in the content. (more information)


Yes, 1 inline frame(s) detected.
It is not recommended to use frames or iframes because they can cause problems for search engines. It is best to avoid frames and inline frames whenever possible ( If frames must be utilized consider <noframes> tag. (


No flash detected.
Flash and other reach-media technologies should primarily be utilized for decorative purposes. This makes your site more search engine friendly and improves accessibility (


  • 1 <H1>
    • UPDATE: Bluffton High School substitute teacher arrested for offering alcohol to students at prom
  • 30 <H2>
    • Quick Links + IMAGE [/sites/all/themes/whitelabel/i...gif]
    • Featured Slideshows + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Top Story + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Latest Updates + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Spotted® Slideshows + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Staff Blogs + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Anti-drilling voices: Decision averts risk of a 'BP-style disaster'
    • How one Bluffton lawmaker plans to vote
    • Big decisions coming to a voting booth near you
    • Red Cross: Flu cases peak in February
    • Learn how to keep your kids safer on Amber Alert Awareness Day
    • Anatomy of a libel lawsuit
    • Free, life-saving stuff
    • Community Blogs + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Crosswise by S.W. Lauden
    • An Empty Hell by Dave White
    • Surveillance by Reece Hirsch
    • Ice Chest by J.D. Rhoades
    • Mixed Up With Murder by Susan Shea
    • City of Rose by Rob Hart
    • 2016 Bluffton & Sun City Business BOB! + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Do you like to take pictures? + IMAGE [/sites/all/modules/contrib/pan...gif]
    • EMPTY
    • Health and Wellness News + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Events + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Add your event + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Bluffton Sports + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Bluffton Opinion + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Sun City News + IMAGE [/sites/all/modules/contrib/pan...gif]
    • Savannah Morning News + IMAGE [/sites/all/modules/contrib/pan...gif]
  • 31 <H3>
    • No decision on death penalty in Charleston church shootings04/05/16 - 1:19pm
    • South Carolina's Senate majority leader stepping down04/05/16 - 1:01pm
    • Beaufort County School District cutting ties with bus company04/04/16 - 1:10pm
    • Williams and Tar Heels stunned by last-second loss to 'Nova04/05/16 - 2:39am
    • Choosing foods that can reduce your risk of heart disease
    • So many trucks, so little time! Kids explore variety of vehicles at outlet center 12:22am
    • Beaufort, Jasper suffer loss in S.C. Supreme Court 12:22am
    • Honoring Leo's Legacy: Second 5K held in memory of Bluffton Elementary student 12:21am
    • Mega self-storage complex opens in Bluffton 12:21am
    • Honoring Leo's Legacy: Second 5K held in memory of Bluffton Elementary student 12:03am
    • Time once again for Taste of Bluffton 12:01am
    • 'Worth double the price': 14 Carat Cake with Vanilla Cream-Cheese Frosting 12:01am
    • Taste of Bluffton returns for a fourth year 12:01am
    • Syndergaard, Mets shut out Royals following ring ceremony 10:57pm
    • UPDATE: Bluffton High School substitute teacher arrested for offering alcohol to students at prom 8:02pm
    • April
    • Syndergaard, Mets shut out Royals following ring ceremony
    • Parade route changes for RBC Heritage opening ceremonies
    • Military foundation holds first fishing tournament
    • University of South Carolina Beaufort softball sweeps Warner
    • Four Sand Sharks earn weekly Sun Conference honors
    • 'Etc' in South Carolina: It's not what you think
    • The world's agenda is not our own
    • Beaufort County sales tax commission moving in right direction
    • Editorial cartoon
    • Gear up for Lowcountry's spring events
    • Local briefs
    • Sun City dancers to present annual show
    • Pinckney Perk celebrates grand opening
    • Saturday storm leaves a mess
    • Do you recognize this mystery plant?
  • 0 <H4>
  • 0 <H5>
  • 0 <H6>
The <h1> to <h6> tags are used to define HTML headings. The <h1> tag should hold the title describing the content of a specific page therefore only one h1 tag is needed per page. There can be any number of h2 - h6 tags but they should be added in order of importance (


The <!DOCTYPE> declaration tells the web browser about what version of HTML the page is written in. It is good practice to always add the <!DOCTYPE> declaration to the HTML documents, so that the browser knows what type of document to expect. (

Character Encoding

UTF-8 (Unicode)
Covers: Worldwide
To display an HTML page correctly, the browser must know what character-set to use (


Declared Language: None
Language Attribute: en (English)
The HTML "lang" attributes and language metatag define the base language to be used for displaying text and characters on a Website.

W3C Markup Validation

Status: FAILED [12 errors, 0 warning(s)]
It is good practice to use valid HTML/XHTML markup as it ensures that the search engines can read the website correctly as well as it improves cross browser compatibility (W3C Markup Validation Service).

Deprecated HTML elements

Good, no deprecated elements found.
A deprecated element is one that has been outdated by newer constructs. Deprecated elements may become obsolete in future versions of HTML so it is recommended not to use them. (

Nested HTML Tables

Great, no nested tables detected.
In general it is not recommended to use nested tables or to utilize tables for page layout. Nested tables are known to cause performance issues due to increased HTML size and rendering time. It is better to use CSS layout instead.

Web Analytics

No web anlytics tools found.
Web Analytics Tools collect and measure information about visitor activity on a website. Well interpreted web traffic data is invaluable in determining a successfully web strategy and assessing the effectiveness of a website. At a minimum, we recommend to utilize at least one web analytics tool.


A robots.txt file restricts access to search engine robots that crawl the web. (

XML Sitemap

Found following XML sitemap(s):
Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (

Mobile Rendering

Mobile internet usage has been exceeding PC's since 2014 and growing so it is critical for pages to render correctly on mobile devices.

Mobile Optimization

Mobile PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is incorporating website speed in search ranking (

Mobile Experience

Mobile users have now become a critical part of online visits. Making the website mobile friendly is no longer an option but rather necessity. (


Missing - The link to the favicon is either invalid or the icon file is missing.
The Favicon is a small icon associated with a website. The Favicon is important because it is displayed next to the website's URL in the address bar of the browser as well as in bookmarks and shortcuts. (

Custom 404 Error Page

Yes, custom 404 error page detected.
A 404 is a standard http response code for a resource that cannot be located on the server. Webservers usually return a "404 Not Found" error page for non-existing pages. Unfortunately, these default error pages are very generic and a not very user friendly, therefore, using a custom 404 error page is highly recommended.

Process of returning http status code "200 OK" for a non-existent page or redirecting users to another url is called soft 404. Soft 404 errors are problematic for search engines and are not advisable. (


Print-friendly pages are designed to fit on an 8.5"x11" or A4 sheet and usually include only the content of the page, along with source information. (

W3C CSS Validation

Status: FAILED [56 error(s)]
It is recommended to use valid CSS to ensure that the website displays correctly. (W3C CSS Validation Service).

Page Rank

PR: 5 out of 10 (Good)
PageRank is Google's measure of the importance of a page. It is based on complex algorithmes evaluating page content, authority, keyword density, back links, traffic, demand and more. (

Indexed Pages

Estimated number of pages indexed by Bing™: about 10
The higher number of indexed pages the more content search engines can index, which increases overall value of the website. (

Domain Age

Your domain was registerd for the first time: 11 years, 1 month, 27 days ago.
Age of the domain is one of the many signals that search engines utilize for ranking. Brand new domains generally have more difficult time to rank high for the first few months. (

Domain Expiration

Your domain expires in: 10 months, 3 days, 17 hours.
Domain expiration far in to the future is considered a good practice as it promotes confidence in your website, decreases chances of losing domain and in certain cases might help with search engine ranking. (

IP Canonicalization

No, your site's IP does not redirect to
Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization. (

URL Canonicalization

Yes, both the and resolve to the same URL.
Domain name with WWW and without can be considered as different pages causing duplicate content for search engines. (

Page Speed

Google Page Speed score: 62% (Average)
Rq. Requests Hst. Hosts LT Load time Html Img Images JS JavaScript CSS F Flash O Other PS Page Size
159425.29s216.33 KB989.62 KB2.38 MB522.7 KB0 B10.03 KB4.08 MB

Avoid landing page redirects
Your page has no redirects.
    Enable compression
    Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
      Enable compression for the following resources to reduce their transfer size by 63.1KiB (71% reduction).
      Leverage browser caching
      Reduce server response time
      In our test, your server responded in 0.91 seconds. There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.
        Minify CSS
        Compacting CSS code can save many bytes of data and speed up download and parse times.
          Minify CSS for the following resources to reduce their size by 7.9KiB (38% reduction).
          Minify HTML
          Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
            Minify HTML for the following resources to reduce their size by 1.9KiB (11% reduction).
            Minify JavaScript
            Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
              Minify JavaScript for the following resources to reduce their size by 10.3KiB (23% reduction).
              Eliminate render-blocking JavaScript and CSS in above-the-fold content
              Your page has 5 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.
                None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
                  Remove render-blocking JavaScript:Use asynchronous versions of the following scripts:Optimize CSS Delivery of the following:
                  Optimize images
                  Properly formatting and compressing images can save many bytes of data.
                    Optimize the following images to reduce their size by 248.4KiB (64% reduction).
                    Prioritize visible content
                    You have the above-the-fold content properly prioritized.

                      PageSpeed analyzes webpages and evaluates its performance while providing suggestions on reducing page load times. Google is now incorporating website speed in search ranking (

                      Server Information

                      Server IP:
                      Server Location:
                      US GEORGIA, Augusta

                      Name Server 1:
                      Name Server 2:
                      Your server's IP address and location have minor impact on the country specific SEO. It is recommend to host the website in the country where the number of vistors is desired to be the highest. Search engines take the geolocation of a server into account. (

                      HTTPS (SSL)

                      No HTTPS (SSL) found.
                      Google™ is now treating HTTPS as a ranking signal. HTTPS is a secure web protocol that allows for encrypted communication between website and the client. HTTPS protocol requires your website to have an SSL certificate, which can be purchased from a Certificate Authority (CA) or SSL vendor. (

                      Safe Browsing

                      Safe Browsing is a service provided by Google that enables applications to check URLs against Google's constantly updated lists of suspected phishing and malware pages. (

                      Spam Blacklist

                      Good, your IP is not blacklisted.
                      Spammer directories provide lists of IPs from which spam distribution is reported. Emails sent from the blocked IPs are subject to closer scrutiny and are much less likely to be delivered. For email campaigns it is recommended to utilize professional email services to ensure that your website IP is not blocked. (

                      Email Address Obfuscation

                      Great, this webpage does not contain email addresses displayed in plain text.
                      It is recommended to obfuscate email addresses posted in public. This prevents email addresses from being automatically harvested by spam bots which helps to decrease number of unsolicited emails.

                      Directory Browsing

                      Great, your server has directory browsing disabled.
                      Protect Webserver directories from unwanted browsing. To enhance security, directory browsing should be disabled unless you have a specific reason to enable it. If you enable directory browsing, make sure that you only enable it on the particular directory or directories that you want to share. (

                      Whois Privacy

                      No contact information available.
                      Whois Privacy is a service that prevents domain owner contact information from being displayed in the publicly available Whois records. This can help to cut down on unwanted spam but utilizing Whois privacy should be evaluated against business model and branding strategy.

                      Server Signature

                      On, squid/2.6.STABLE21 PHP/5.2.10
                      Attackers can utilize server signature versioning information to their advantage therefore it is recommended to disable it when possible. (Disable server signature for Apache or IIS).

                      Professionals that can help with your website:

                      Your NameCompany NameCity, United States+1 5555555555
                      More Info